Data Activism in Light of the Public Sphere

Introduction

‘Ayuda Ecuador,’ a deployment of the Ushahidi platform, was launched on April 16, 2016, after the first tremors of the earthquake that killed 660 people and injured 4,605 (USAID 2016). Within a matter of two hours, a group of ‘digital humanitarians’ – who typically comprise bloggers, techies and activists willing to volunteer their time to assist in emergencies remotely (Gutiérrez 2018a) — launched the deployment to ‘generate collectively data relevant to the emergency, threats, logistic needs and response that the affected population was experiencing (…) and effectively channel the efforts by different institutions and agencies’ (Ayuda Ecuador 2016).

The Ushahidi platform – a non-profit tech company from Kenya that allows the visualization of crowdsourced crisis data for humanitarian purposes – is a proactive data activist organization, proactively employing software and data for humanitarian assistance (Gutiérrez 2018a).

Data activism involves a series of practices ‘at the intersection of the social and the technological dimension of human action,’ aiming at either ‘resisting massive data collection,’ in the case of reactive data activists, or ‘actively pursuing the exploitation of available data for social change,’ in the case of proactive data activists (Milan and Gutiérrez 2015, 127). This article deals with the second type of data activism.

Proactive data activism is currently being harnessed to understand, analyze and develop solutions to a range of social problems, from climate change and biodiversity loss, to inequality and human rights abuses (Hogan and Roberts 2015), as well as to assist in humanitarian crises, as in the case of the Ushahidi platform.

Because of its capacity to generate alternative digital public spheres (called here APSs for short), this paper specifically refers to a type of proactive data activism termed ‘geoactivism,’ which employs interactive cartography to communicate and trigger action. In this paper, Geoactivism galvanized to address an emergency is called ‘crisis mapping,’ while geoactivism employed in evidence-gathering for advocacy is called ‘activist mapping’ (Gutiérrez 2018a).

The cases mobilized to illustrate this article include mainly deployments of the Ushahidi platform, based on crowdsourced data, as well as other cases, including InfoAmazonia, which relies on public data, as well as crowdsourcing and sensors to generate data. They are introduced in the analysis because they are typical geoactivist organizations (Gutiérrez 2018a).

To examine how APSs behave, I draw on ‘Why the net is not a public sphere’ (Dean 2003). Particularly useful are Jodi Dean’s reflections on how the net cannot be considered a public sphere, but a set of democratic configurations that she calls ‘neodemocracies’ (ibid., 105). Dean considers that the architecture of the public sphere is based on a set of components – specifically, site, goal and vehicle, as well as means and norms (2003, 96). I take this idea further to highlight facets of the APSs (see Table 1).

The primary purpose of this paper is not to compare the public sphere and Dean’s neodemocracies, but to contribute to a theory of data activism, a relatively unexplored phenomenon. Therefore, the theoretical comparison provided in this paper is a heuristic exercise for enlarging the concept of the APS in data activism.

Discussion

In this section, some of the central concepts and theories mobilized for this study are explored and put in the context of data activism, including Dean’s neodemocracies (2003), Jürgen Habermas’s public sphere and its criticism, James Bohman’s electronic public space (2004), Nancy Fraser’s counterpublics (1990), and the theory of dataveillance (Poell, Kennedy and Dijck 2015). A brief comparison of the public sphere, the neodemocracies and the APSs is offered, which is explored in the next section.

According to Dean, the Habermasian public sphere arises in the nation, is aimed at consensus, abides by the rules of inclusivity, equality, transparency and rationality, and revolves around actors (2003). Meanwhile, Dean’s internet-based neodemocracies aim at contestation, happen on the web via networked conflict occurring within the canons of duration, hegemony, decisiveness and credibility, and emerge around issues (ibid.). The concepts emerging from this taxonomy are employed here probingly to observe the APSs generated by data activism.

I do not entirely subscribe to Dean’s criticism of the Habermasian understanding of the public sphere. Dean’s criticism does not take into consideration how the concept of the public sphere has evolved in Habermas’s thinking. Habermas updated it, suggesting that ‘a cosmopolitan matrix of communication’ could make a ‘world public sphere’ possible (Habermas 1996, 514), decoupling the public sphere from the nation. Therefore, when I uphold the idea that the public sphere is linked to the nation, I am referring to Dean’s critique.

Besides, the Habermasian public sphere is not as placid as Dean portrays it, since it also deals with struggle and is intended for action. In the public sphere, discourse commences once there is a problem and actors can contest each other’s validity claims (Habermas 2006, 413). In fact, the public sphere is the place where differences are settled by reason, and not by war (Negt and Kluge 1993, ix). Likewise, when I mention consensus as the goal of the public sphere, I am using Dean’s views.

One of Dean’s criticisms is that adding an ‘s’ to the concept does not save it, because groups either share the same norms (and therefore are a public in Habermasian terms) or they do not (and therefore are not a public) (Dean 2003, 97).

This distinction does not apply easily to the APSs created by data activism. APSs may share the same norms, underlying values and solidarity, but their evanescence makes them plural and ad hoc. They are similar to Stefania Milan’s karst river movements, which remain dormant, reappearing when conditions require it (2013), while their members feel part of the same movement and principles (Grabowski 2012). They match Donatella della Porta’s and Mario Diani’s description of a network organisation combining formality (i.e. norms) with elements typical of a distributed network, based on the independence of single components which adapt and change as the occasion demands (2006, 159).

Dean’s taxonomy arranges the features of the public sphere and the neodemocracies into boxes whose boundaries blur once you look more closely at them. Conscious that any classification is arbitrary, I employ Dean’s taxonomy as a heuristic tool for reflecting on data activism.

Thus, APSs’ frame of reference is the local and the global concurrently (not the national or the web), since they are ‘transnational,’ in Bohman’s terms (2004). They are directed at action (not solely at consensus, as Dean asserts for the public sphere), and are established around conflicts (not actors or simple issues).

 

Table 1: Comparing the public sphere, neodemocracies and APSs

 

Public Sphere

Neo-

democracies

APSs

SITE

Nation

Web

Local/global

GOAL

Consensus (legitimization)

Contestation

Action (via consensus)

VEHICLE

Actors

Issues

Crises and problems

MEANS

Procedures

(legal,

national)

Networked conflict

Networked coordination (via procedures)

NORMS

Inclusivity

Equality

Transparency

Rationality

Duration

Hegemony

Decisiveness

Credibility

Inclusivity and evanescence

Equal access

Transparency

Credibility

 

Source: Elaboration by the author based on Dean (2003, 108).

This new taxonomy allows me to make some observations about how APSs behave.

Other authors’ arguments, compatible or not, are employed later in this paper for thinking about APSs, although the intention is not to subscribe to any theory of the public sphere.

For example, Bohman’s reflection on ‘a new kind of public sphere’ that emerges in the era of ‘electronic democracy’ (2004, 131) is useful. Bohman acknowledges that an ‘electronic public space’ – understood as a computer-mediated, Internet-enabled communication — may have the potential of generating a ‘novel public sphere,’ enlarging the scope of ‘certain features of communicative interaction across space and time,’ especially when applied to ‘deliberative transnationalism’ (2004, 132-151).

Data activism could be considered an enhanced variety of activism in that it is enabled by a cutting-edge form of technology (i.e. the data infrastructure), and data activists often use the Internet as a platform for disseminating information (together with other information and communication technologies or ICTs). Bohman’s viewpoints are therefore interesting for considering how data activism employs technology to generate novel public sphere(s) for transnational advocacy and humanitarianism.

This article draws too on Fraser’s look at marginalized groups excluded from the public sphere, and the formation of their post-bourgeois public spheres as ‘subaltern counterpublics,’ overcoming a ‘hegemonic’ mode of domination (1990, 61-62). These groups generate counterpublics, or ‘parallel discursive arenas,’ to develop and circulate ‘counter-discourses,’ which present alternative ‘interpretations of their identities, interests and needs’ (ibid., 67).

Although there is a difference between Fraser’s bottom-up counterpublics and the spaces generated by proactive data activism, her conceptualization is useful here too. In 2008, four volunteering techies and bloggers, who could hardly be described as ‘marginalized’ in spite of being ‘repressed,’ launched the first deployment of the Ushahidi platform.

This first application was set up to bypass an information shutdown during the bloodbath that arose after the presidential elections in Kenya a year earlier, and to give voice to the anonymous victims. The deployment allowed victims to disseminate alternative narratives about the post-electoral violence. Since then, other applications have been set up by campaigners, organizations and digital humanitarians in every major disaster not only to visualize what is happening but also to assist people affected in real time, offering some ‘expectation of a response’ and opening a ‘space for interaction,’ in Bohman’s words (2004, 135). Namely, the APSs of data activism could be considered subaltern in that they are parallel discursive arenas where people disseminate counter-discourses in opposition to top-down narratives and approaches.

This paper also takes into account the backdrop in which proactive data activism emerges, which includes the datafication process – that is, computing aspects of life that had never been quantified before (Mayer-Schönberger and Cukier 2013, 78) — and the massive collection of data by governments and corporations, giving rise to ‘computational politics’ (Tufekci 2012), what Braman calls the panspectron (2009, 314) or dataveillance (Poell, Kennedy and Dijck 2015). Dataveillance employs ‘the massive flows of data circulating between devices, institutions, industries and users’ for ‘new and troubling practices’ (ibid.). Reactive data activism, a frontrunner of data activism, emerges precisely in answer to this data-gathering and intrusion (Milan and Gutiérrez 2015).

Labels employed in this paper are derived from Gutiérrez (2018a), where eleven attributes observed in forty data initiatives (i.e. how collaborative a concrete organization is), thirty semi-structured interviews with data activists, practitioners and experts, and four in-depth interviews with Ushahidi developers and deployers were the basis for a non-normative taxonomy employed in examining proactive data activism (ibid.). According to this classification, proactive data activists can be categorized as: skills transferrers, focused on transferring data or social science skills, forging opportunities for alliances and generating digital platforms and tools for data activism; ‘catalysts’ who chiefly fund data projects; activists who produce data journalism, when news media organizations are not willing or capable of doing so; and the actual data activists and geoactivists (ibid.).

The ability of some proactive data activist initiatives to generate APSs is the pivotal idea in this paper. Happening both locally and globally across borders (site), aiming at action (goal) and gathered as a temporary network around the crisis caused by the earthquake (vehicle), ‘Ayuda Ecuador’ is an example of how data activism can generate temporary spaces for dialogue and action.

The ‘deployers’ at ‘Ayuda Ecuador’ included several organizations from different countries, supported by four experts: Luis Hernando Aguilar, on knowledge management; Byron Herrera, on software development; Estela Navarrete, on mobile software development; and Angela Oduor, from Ushahidi (Ayuda Ecuador 2016). The application connected them and other digital humanitarians with victims (reporters) generating data via the crowdsourcing platform, and traditional humanitarian agencies, using the resulting information on the ground. For almost three weeks, these three communities – that is, deployers, reporters and humanitarian workers — ‘met’ in the public space generated by the platform to agree, make decisions and coordinate actions.

The theory of the public sphere is employed here to analyze these spaces. It was Habermas who described the public sphere’s emergence in the 17th and 18th centuries as space where a communicative action leads to mutual understanding (Habermas 1984, 17–18). However, Habermas was criticized for having created too abstract a model, and for having bypassed some challenges, such as the exclusion of women and men from the lower classes, and the heterogeneity of the public (Webster 2006, 163–68; Calhoun 1992).

Nevertheless, the idea of the public sphere has been revived with the emergence of ICTs, the ‘networked information economy’ (Benkler 2006, 212), and the data infrastructure — including databases, algorithms, servers and systems needed to obtain, curate, analyze and visualize data (Gutiérrez and Milan 2017) —, due to the fact that these technologies appear to augment opportunities for interaction and debate (Rheingold 2002; Papacharissi 2002; Benkler 2006). Habermas himself reviewed the concept, suggesting that ‘a world public sphere’ could become possible (1996, 514).

However, in the ‘network society’ (Castells 2010b), the public sphere does not remain intact. The rise of ‘digital contention’ generates a ‘structural transformation of the public sphere,’ where access, participation and communication ‘are constantly redefined and renegotiated’ in ‘multiple arenas‘ (Celikates 2015, 14).

This revival, again, met with more criticism. Distinctions between the bourgeois and proletarian public sphere (Negt and Kluge 1993), national and translational publics (Bohman 2004), the Habermasian public sphere and the ‘networked public sphere’ (Friedland, Hove, and Rojas 2006), as well as discussions about whether the concept of the public sphere could be applied to the net (Dean 2003) and social media (Fuchs 2013) ensued, leading the debate towards ‘opposing assessments’ (Bohman 2004, 132).

For Lewis A. Friedland, Thomas Hove and Hernando Rojas, the ‘centrality of networks’ demands revisions of the public sphere (2006, 5). These authors argue that the ‘networked public sphere’ presents challenges to the public sphere in that it raises questions about the structure of communicative action, as the institutions of socialization are now networked, transforming ‘core forms of intersubjective communication and sociation’ (ibid., 24).

Echoing Oskar Negt’s and Alexander Kluge’s proletarian public sphere, Christian Fuchs critiques ‘the contemporary web’ and social media as false emancipatory public spheres because they are dominated by capitalist interests (2013). He adopts the notion of ‘proletarian counter-public sphere’ as a ‘radically different’ public sphere (Fuchs 2010, 176).

Concurring, Dean notes that the net is ‘the architecture for communicative capitalism, both as order establishing itself and as an order being resisted’ (2003, 105). The online presence of activists supports her arguments that resistance and discord are the goals of the web (ibid.). There is a different way to look at it. The data infrastructure embeds several forms of bias, discrimination and asymmetry, which do not disappear when activists use it for their causes (Gutiérrez 2018a, 2018b). However, I do not think that these contradictions annul the APSs’ power to foster democratic participation; they simply reflect the complexity of our world, where simultaneous, often clashing, phenomena happen.

Having framed the discussion, what follows is an analysis of the comparison between the public sphere, the neodemocracies, and the APSs.

The Tensions of the Site, the Goal and the Vehicle

Data activism imposes tensions on the public sphere. The following section dwells on them, paying particular attention to three strains (site, goal and vehicle), which are mainly significant because they present the most noteworthy differences between the public sphere, the neodemocracies, and the new APSs.

The Tension of the Site

Several communities typically convene when launching a Ushahidi deployment tackling a crisis: the group of expert ‘digital humanitarians’ (Meier 2015a) setting up and supporting the deployment remotely; the people affected by the disaster or violence, who contribute their data and use the information; and the humanitarian workers, responding to the crisis.

The first group can be based on different geographic locations, taking advantage of the ‘space of flows,’ which allows real-time social practices to happen simultaneously (Castells 1992, 2010a). The second and third groups operate locally, on the ground, and globally, when they communicate in the APSs generated by the platform. ‘Ayuda Ecuador’ offers an example: ‘locals’ (i.e. on-the-ground humanitarian personnel and reporters) and experts from different parts of the world (i.e. the digital humanitarians) create a space where they can discuss and coordinate actions.

According to Dean, the public sphere occurs in the nation, while the neodemocracies are situated on the web (ibid., 108); meanwhile, the new APSs happen both locally and globally, all at once. During the Enlightenment, the public sphere surfaced in the salons of England, France and Germany, a neutral arena of critique against the absolute power of royals (Habermas 1991, 33-34). The conceptions that Habermas mobilized initially to examine the bourgeois public sphere (i.e. ‘State,’ ‘Church,’ ‘aristocracy’ and ‘royalty,’ among others) cannot be fully appreciated outside the framework of the nation.

Meanwhile, Dean states that neodemocracies – understood as democratic configurations which are organized through contestation (2003, 108) — happen on the web, a place of conflict and antagonism, where differences ‘emerge, mutate, link up into and through networks’ (ibid., 105-106).

Instead, the communities that engage in initiating an Ushahidi deployment interact in a space where the local and the global intersect via the web or other communication systems (i.e. mobile phones).

As with neodemocracies, the concept of the nation limits the way proactive data activism can be theorized. In proactive data activism, a global interaction seeks local effects. The nation can be an element in the offline aspects of proactive data activism (i.e. the level of freedom of speech of the country where the crisis happens), but it is not determining. For instance, the first Ushahidi deployment in Kenya managed to bypass national restrictions and to impose an alternative narrative thanks to a synchronized, collaborative effort.

The Tension of the Goal

APSs are created for tangible action. The interactive mapping employed by Ushahidi, for example, depicts different layers of information in diverse formats (i.e. images, graphs, text). These strata are provided by reporters and deployers (i.e. where and when ‘water purification and sanitation’ services are offered on the ‘Ayuda Ecuador’ map) so that others can use them. Namely, verified reports about where water purification and sanitation services are available, and for how long, are offered so people can act on them.

Another example is the geoactivist initiative ‘Rede InfoAmazonia,’ which offers actionable information on the quality and quantity of the Amazon river’s water and issues warnings, so the communities in the West of Pará, Brazil, can make decisions in their daily lives (Rede InfoAmazonia 2016). ‘Rede InfoAmazonia’ is based on a system of connected sensors that capture data based on physical and chemical parameters, which produces cartography, data and notifications via mobile technologies when the water indicators exceed or go below boundaries of normality (ibid.).

Ushahidi largely engages in crisis mapping, increasing the efficiency in response to humanitarian emergencies, while InfoAmazonia often deals with activist mapping, generating data and empowering communities for participating in decision-making processes. Occasionally, data activism engages in contest (which places it closer to Dean’s neodemocracies). That is, crisis mapping is the art of visualizing citizen reports on a map during a crisis to enhance humanitarianism, whereas activist mapping is more focused on galvanizing communities and gathering bodies of evidence that can be used for advocacy (Gutiérrez 2018a).

Consequently, the idea of proactive data activism should be regarded here as a broad grouping that embraces cases with multiple goals related to action, but not all of them are considered in this article.

Habermas regarded the public sphere initially as a locus of rational discussion aimed at understanding (Habermas 1991). In the public sphere ‘everybody’ gets a chance to talk and to be listened to. That is why Dean considers that the Habermasian public sphere’s goal is principally consensus; in contrast, contestation is what neodemocracies aim at (Dean 2003, 109). A democratic theory built around the notion of issue networks aiming at struggle recognizes that antagonism is what gives democracy ‘its political strength’ (ibid., 111).

Meanwhile, the APSs generated by proactive data activism exhibit a propositive teleological pragmatism, as seen in crisis and activist mapping. This makes proactive data activist initiatives ephemeral: they are created only as a response to a crisis or to an issue perceived as problematic, which they seek to highlight, elucidate and even solve. When the difficulty disappears (or the deployment fails), these initiatives tend to fade as well, in the same way as collective action sometimes remains concealed and resurfaces only when the conditions are auspicious, mimicking a karst river (Milan 2013, 137–68).

The Tension of the Vehicle

The crisis or problem that the data-activist endeavor is tackling is the vehicle, if ‘vehicle’ is to be thought as the trigger for the formation of the APS. However, actors are as significant in the APSs as in the public sphere, giving good reason why they deserve some attention here too.

As with citizens’ media, proactive data activism places people at the forefront of content production (Rodríguez 2001, 20). In ‘Rede InfoAmazonia,’ local communities generate data via sensors, contribute to their interpretation and use the resulting information to make decisions. Their data agency is enhanced when the datafication process – typically the monopoly of governments and corporations — is reversed. Thus, these communities’ ‘routine association’ with automatized data collection is transformed (Milan and Gutiérrez 2015, 130).

In the case of crisis mapping, actors include deployers, reporting victims and humanitarian workers. These three communities are fundamental. Useful crisis mapping cannot occur without credible deployers, eager reporting witnesses (reporters) and collaborating humanitarian workers. The challenge in crowdsourcing data does not come from its technical sophistication, but from the convening power of the project. For instance, hundreds of Ushahidi deployments have failed due to the absence of people submitting reports from the ground, transforming maps into ‘dead maps’ (Vota 2012). Likewise, the failure of some Ushahidi deployments to engage humanitarian forces on the ground has led to hiccups as well (Keim 2012).

Actors in APSs are significant in more ways because they can include marginalized people, making APSs close to Fraser’s counterpublics (1990, 61). For example, the Ushahidi deployment in Haiti in 2010 offered visibility and decision-making power to the victims affected by the earthquake. Another example is InfoAmazonia’s ‘Annual cycles of the indigenous peoples of the Rio Toque’ project, which crowdsources and visualizes information from indigenous people (Cardoso 2015). However, APSs can be considered counterpublics, up to a point. Even if some deployers are victims themselves, there are apparent power asymmetries between the tech-savvy deployers, building and managing the platform, and the data reporters, merely using it under predetermined conditions.

Nonetheless, actors are not the vehicle for APSs. Without the emergency or conflict, the APS do not make any sense. The vehicle for proactive data activism is, then, the crisis or problem at hand, and the nature of data activist projects is teleological.

Proactive data activism can be seen as an instance of collective action triggered by conflicts and problems, which then deploys unconventional means – specifically, the data infrastructure used critically – to deal with them.

In contrast, in the public sphere actors are the vehicle. They are conceptualized as rational beings that make coherent choices, based on reason (Habermas 1984, 89-93). As said, the public sphere has been challenged from many fronts, one of them questioning who can be an actor because the bourgeois public sphere was an elitist island for educated, propertied, white men. Its character was ‘equal’ only for the privileged few, but ‘exclusionary’ for others (Calhoun 1992, 223).

Dean states that a democratic theory built around the notion of issue networks can avoid this ‘fantasy of unity’ (2003, 107). In fact, the neodemocracies are focused on issues because the web is structured by networks formed around issues (ibid., 110-111). Although actors are ‘always embedded in networks,’ they are replaceable because networks’ configuration continuously changes as players enter or leave them (Dean 2003, 108), realizing forms of autopoiesis, ‘or network-based self-organization’ (Friedland, Hove, and Rojas 2006). In a Ushahidi deployment, for example, roles are static while people can change responsibilities or move in and out of the APS.

Looking at the element of the vehicle, APSs seem closer to neodemocracies than to the public sphere in that they are characteristically triggered by (problematic) issues and not actors. However, while any neodemocratic network can be gathered around any issue, any problem will not trigger a proactive data endeavor.

Whether an issue is catastrophic or problematic enough (or perceived as such) depends on different factors. Droughts, for example, are amongst the most deadly disasters regarding the loss of lives (Live Science 2013), but because they often occur over long periods in far-away developing countries, most droughts get a fraction of the coverage that any hurricane receives in rich countries (Tzvetkova 2017). Meanwhile, public attention, media reach and emotion are essential in any successful Ushahidi deployment, since they require a high degree of buy-in among actors.

Other Tensions

The new APSs stand in contrast to both the bourgeois public sphere and Dean’s neodemocracies; but the lines which separate them become more imprecise when looking at their means and norms.

The means mobilized by APSs is networked coordination, while the public sphere is only possible through procedures, and neodemocracies ‘open up opportunities for (networked) conflict’ (Dean 2003, 108).

Networked coordination works within the APS through the formation of temporary networks for action, triggered by the conflict or problem and glued together by solidarity and values, enacting a ‘logic of aggregation’ as they assemble individuals from diverse backgrounds (Juris 2012). While the deployment lasts, the deployers become digital humanitarians, a collective category that groups people of different backgrounds, ranks and nationalities.

However, the ‘diversity of individualized actors’ imposes stress on the sustainability of the effort (Juris 2012, 261). In fact, the need for an unremitting exertion inflicts a strain within the APSs of crisis mapping. Volunteer burnout is, for example, a problem in humanitarian emergencies, since they can last for months, demanding a sustained determination and long hours. It is not the individual that guarantees results but the network, which is resilient because their elements are disposable. In that way, data activist organizations resemble the flexible networks described by della Porta and Diani (2006).

From the perspective of norms, the APSs are ruled by inclusivity and evanescence, equal access, transparency and credibility. This places them halfway between the public sphere, whose rules are inclusivity, equality, transparency and rationality, and the neodemocracies, governed by duration, hegemony, decisiveness and credibility (Dean 2003, 108).

Where the public sphere is regulated by ‘inclusivity’ in Habermasian terms, the neodemocracies value duration (Dean 2003, 109). But for APSs duration makes no sense, since they exist only while the conflict or problem persists. APSs get constantly activated and discontinued, and a conditioned ‘inclusivity’ is essential for generating the crowds, networks and communities that keep them alive.

Paradoxically, ‘inclusion’ in crisis mapping is delimited by the rules determining that actors must belong to one of the three communities necessary to launch a deployment. But for Bohman, ‘any social exclusion undermines the existence of a public sphere’ (2004, 134). To think about the inclusion of the APSs, this concept must be qualified.

The APSs are inclusive, but they establish boundaries for inclusion. Ushahidi deployments create spaces for equal participation with concrete rules: anybody can become a digital humanitarian, but they need to register, declare their abilities and potential contributions to the crisis, and then follow guidelines to produce as much verified, actionable information as quickly as possible. These guidelines are not imposed from external actors in a higher hierarchical position, though, but as a result of internal, horizontal processes of evaluation (Gutiérrez 2018a). For the duration of the deployment, the space is open to experts and non-experts, as long as they share the same objectives, can contribute time and comply with the rules. Then, it shuts down.

Volunteering experts are privileged people with access to technology; however, the APSs also include victims and vulnerable people. The only barrier to the victims’ mediated participation is their access to ICTs, especially mobile phones, which in the past few years has been growing [e.g. in 2008, with a population of over 39 million people, Kenya had experienced a sharp growth in mobile technology penetration, with more than 16 million subscribers (Oteri, Kibet, and Ndung’u 2015)]. In the case of InfoAmazonia’s ‘Annual cycles of the indigenous peoples of the Rio Toque’ project, participation is even more mediated.

Therefore, APSs are ruled by impermanence and qualified inclusion.

In the context of antagonism, ‘neodemocratic politics are struggles for hegemony’ (ibid. 110), and the public sphere is governed by the norm of equality. Meanwhile, the APSs are ruled by equal access.

In Ushahidi deployments, for instance, all actors can participate in the decision-making process: everyone has a parallel capacity of generating and accessing information.

However, equal access does not mean equality here. There are three primary power asymmetries that can be observed in crisis mapping. First, by verifying the information reported by witnesses, deployers turn into gatekeepers of what is public in an APS. Namely, they are placed in a higher echelon. Second, although victims can include deployers, being a deployer is not as dangerous as being a witness or a conventional humanitarian worker, and there is an abyss of difference between working on a disaster remotely and confronting the physical conditions of an emergency on the ground. Third, the reports that are published by the deployment can expose, and have exposed, the victims’ and the human rights defenders’ whereabouts, activities and networks, endangering them in situations of repression and violence (Hankey and Clunaigh 2013; Slater 2016).

Another rule of the public sphere is transparency. But according to Dean, nowadays power is not hidden, so transparency does not need to be a goal. Echoing the concept of infoxication (Toffler 1984), Dean means here that, in the net, there is not a lack of information, but the opposite: an overload. ‘Fully aware that there is always more information and that this availability is ultimately depoliticizing, neodemocratic politics prioritizes decisiveness’ (ibid.).

But contrary to what Dean says, information is not always available, even when it is most needed such as in the case of disasters or emergencies. Snowden revelations in 2013 put an end to any illusions of transparency on the part of governments too (Castells 2015).

APSs seek transparency when information is hidden, not as a final goal, but as a tool for action. Ushahidi’s first deployment was put in place precisely to break the news blockade by the Kenyan government and media.

However, too much transparency can render victims vulnerable to being targeted. The use of the data infrastructure enables digital humanitarianism, but it also produces new risks for both humanitarian workers and witnesses, since their reports can disclose their location, actions and networks to the dataveillance machinery (Hankey and Clunaigh 2013, 536; Stottlemyre and Stottlemyre 2012, 12). Namely, data and metadata produced in data activism can be harvested by people in power to control and locate activists and witnesses (Burns 2014). That is why Ushahidi deployments do not usually open their data.

Proactive data activism can also offer alternative narratives when the mainstream versions of reality are manipulated. An example is the ‘counter-mapping’ project set up by several communities in Indonesia in resistance to governmental initiatives to remap land and surrender it to companies (Radjawali and Pye 2015). Indigenous counter-mapping challenges the state power over maps, and its categorization of land uses (ibid., 4). This movement is currently testing ‘grassroots UAVs’ (Unmanned Aerial Vehicles) to generate data, and strengthen people’s datasets and political actions (Meier 2015b). Again, the idea in data activism is not to produce transparency for transparency’s sake or to create awareness, but is aimed at action.

Finally, issue networks are ruled by credibility over rationality; in contrast, rationality governs the public sphere (Dean 2003). The APSs look more like neodemocratic networks since credibility and trust are vital to sustaining the crowd and the activist effort (Gutiérrez 2018a).

The APSs are not ideal havens of cooperation and equality: power asymmetries exist within actors, and some glitches and oversights in real-life cases have created ‘dead Ushahidi maps.’ However, the rules of the APSs imply that they have to be guided by: conditioned inclusivity and temporality, within a set of procedures; equal access, so actors can communicate and act; transparency, so unconventional data-based narratives are produced; and credibility, so buy-in and adhesion on the part of the actors involved in tackling a crisis are generated.

Framing the New APSs

Based on the observations made earlier, this section justifies why the sphere of communication and action created by data activism are called here ‘alternative digital public spheres,’ and also provides a broader context for the rise of data activism in the big data society.

The APSs are ‘alternative’ because they engage alternative actors (i.e. non-experts, victims and vulnerable people) in producing counter-narratives, using technologies in unconventional ways (i.e. the data infrastructure employed critically), and sometimes altering power dynamics by reversing the monopoly of maps and the datafication process. Namely, they propose formats, actors and subjects outside the established norms.

They are ‘digital’ because they are enabled and constrained by the data infrastructure, that is, a digital infrastructure that allows the managing, sharing, storage and use of data. That is, they are digital because they are enabled by information, communication and data technologies.

The APSs conform to the rule of ‘publicness’ as a condition of the public sphere, defined by Bohman, although he talks about face-to-face interaction (2006, 134). In the APSs, there is little physical contact, but the ‘conversation’ is public not purely because it could be seen online by others but to the extent that it could be taken to address anyone, paraphrasing Bohman, (ibid.). That is, they are public because they are ‘the result of the social activities made by individuals sharing symbolic representations and common emotions in publicness’ (Mateus 2011, 275).

Data activism happens in the context of other social uses of the data infrastructure. It can be employed in two opposing ways: it can facilitate governmental and corporate intrusion, manipulation and control, but it can also be a powerful tool for interaction, activism and social change.

The unyielding datafication of all human activity has profound impacts. With big data and computational techniques, massive surveillance and manufacturing consent is easier: it has moved from the ‘magnifying glasses and baseball bats’ of the 20th century into ‘telescopes, microscopes and scalpels’ of the 21st century (Tufekci 2012, 6).

To be exact, employed as a scalpel, data infrastructure allows manipulators to engage people on an individual basis. Before data infrastructure, social scientists analyzed relevant samples of the universe they wanted to study and relied on surveys in which people said what they thought they did. With data infrastructure, social scientists now can examine what people do (Stephens-Davidowitz 2017). Data infrastructure enhances and quickens surveillance, makes it personal and renders it ubiquitous and surgical. Surveillance today involves ‘the ability to go beyond what is offered to the unaided senses and minds or what is voluntarily reported’ (Ball, Haggerty, and Lyon 2012, 26).

But the ICTs and, lately, data have transformed activism too. The rise of the data infrastructure and massive surveillance prompted ‘reactive data activism,’ which employs the data infrastructure to shelter online interactions and communities from massive surveillance (Milan and Gutiérrez 2015, 127). With reactive data activism, the infrastructure that makes it possible has become more accessible to the average user, ‘rapidly evolving from a peripheral, elitist form of activism to a diffused one, whereby also non-skilled users take part in the game’ (ibid.).

Data infrastructure allows a zooming in and out of processes and places and can offer both the high-resolution landscape of a situation and a vision of the life of one single person at a given time (i.e. a request for help posted at ‘Ayuda Ecuador’). These capabilities are incorporated into the new APSs.

The realization of the APSs is not free of contradictions. Differing from that which reactive data activists usually do, proactive data activists often resort to capitalist technologies, whose values they do not seem to share. Some of these technologies are based on business models that require the low production costs that only semi-slave conditions and child labor afford (Amnesty International 2016, 29), and create environmental damage (Hogan and Roberts 2015). Proactive data activists typically turn to whatever tool is at hand – including Google Maps, mobile technology and other corporate inventions — to respond to a crisis (Gutiérrez 2018a). Other problematic issues include the power asymmetries and the failures that real cases of data activism accumulate.

Conclusions

The spaces for debate, consensus and networked action that are generated in proactive data activism can be theorized as public spheres, because they share some of their attributes: although proactive data activism’s final aim is action, it is articulated by actors who interact and organize following procedures framed by ‘inclusivity,’ equal access and transparency. However, they do not resemble the bourgeois public sphere entirely. I have called them ‘alternative digital public spheres’ or APSs for short. Table 2 summarizes their qualities, which emerge in comparison with the public sphere and the neodemocracies. 

SITE:

Local/global

Global interaction in the space of flows with local effects (local dimension also in on-the-ground action).

GOAL:

Action

Ø  Consensus (which embeds an expectation of response) is a tool for action;

Ø  crisis mapping’s aim is tackling emergencies and activist mapping’s is to enhance advocacy and empower communities.

VEHICLE:

Crises

and problems

Ø  APSs can bypass information blockades, generate alternative narratives and counter-maps, and revert datafication;

Ø  emergencies can trigger crisis mapping and social problems, activist mapping;

Ø  although not the vehicle, actors are important, citizens are placed at the forefront of production, marginalized people can get empowered and some roles are fundamental in crisis mapping.

MEANS:

Networked

coordination

Ø  APSs behave like decentralized network organizations, where roles are static (i.e. crisis mapping), while concrete individuals are expendable;

Ø  a sustained effort over time strains the endeavor, but networks are resilient.

NORMS:

Inclusivity,

evanescence,

equal access,

transparency,

credibility

Ø  Norms come from the network, not imposed in top-down processes;

Ø  APSs emerge with an built-in obsolescence;

Ø  they are ruled by conditioned inclusivity;

Ø  their equal access (not equality) is framed by asymmetries (in the roles and rules, in the level of danger and because victims can be exposed);

Ø  transparency is a tool (like consensus), which can generate disruptions, but too much transparency can be dangerous for victims/reporters;

Ø  without credibility, data activist initiatives fail.

Table 2: The alternative digital public spheres. Elaboration by the author.

What follows is an explanation of Table 2. APSs generated by data activism have lost the nation as a reference because they are located both in the local and the global, taking advantage of the space of flows. The action coordinated globally in the APSs has local consequences. In crisis mapping, for instance, the local determines the conditions in which victims can report, and humanitarian workers can use the information on the ground.

Actors in the APSs seek consensus, but this accord embeds an expectation of a response and is used as an instrument for action. The two main varieties of geoactivism, crisis mapping and activist mapping, are targeted at action, although the former’s aim is tackling emergencies (short-termed action,) and the latter is deployed to generate evidence for advocacy and empower communities (medium- and long-termed action). In APSs there is a difference between the local and the national. For example, disasters may affect vulnerable people in remote rural areas more than others living in cities of the same country. Also, catastrophes do not respect national frontiers.

APSs are formed around conflicts and problems they seek to address, and sometimes they bypass information blockades and generate alternative narratives and counter-discourses. They can allow ordinary people to generate their own data on their own terms, reversing the datafication process, which is typically the monopoly of governments and corporations. Emergencies can trigger crisis mapping, which is the geolocation of citizen data to assist humanitarian efforts, while activist mapping can be activated by social causes. Although not the vehicle, actors are essential in APSs: citizens are placed at the forefront of content production; disenfranchised people are at the decision-making table, which empowers them and enhances their agency; and some roles are fundamental in crisis mapping, for example.

APSs are managed by decentralized, networked coordination in which roles are static, while individuals are expendable. Although a sustained effort over time can impose strains on the actors supporting the APSs, it can be overcome by the resilience of the network.

The norms that rule APSs come from the network, that is, they are not imposed in top-down processes by external actors. APSs in data-activist initiatives are fluid and short-lived, embedding a built-in obsolescence because they arise in the face of finite emergencies and problems. Another rule governing APSs is conditioned inclusivity, which allows the participation of anyone, as long as he or she follows the guidelines, for example, to produce verified reports during crises. However, this equal access (not equality) embeds some asymmetries. In the case of crisis mapping, for example, deployers act as gatekeepers of verified reports, victims and humanitarian workers often face dangerous situations, and victims can be exposed by the APS. Transparency, another rule, is employed in the APS as a tool and can generate disruptions when it becomes evident that, for example, news media organizations are not doing their jobs. However, too much transparency can be dangerous for victims reporting data about their situations. Finally, credibility, needed to generate buy-in, ensures the success of the data-activist initiative.

But exactly as is the public sphere, the APSs are a construct. They are offered here as a heuristic concept for understanding how proactive data activism raises networked communities of individuals from a diverse background, sometimes based in remote locations, for coordinated action. APSs, in which actors work in perfect harmony towards results, are never to be found in real life, as actual-life implementations discussed in this paper demonstrate.

What real cases show is that, with enhanced data-based capabilities, activism can unleash processes of real communication conducive to action. APSs also provide another turn of the screw in the theoretical debate about the validity of the public sphere as a concept today.

Ambiguity, Ambivalence, and Activism: Data Organizing Inside the Institution

Introduction

Data are often framed as tools of organized, entrenched power. The etymology of the word “statistics” reveals its origins as an aspect of the operation of the state, and it has traditionally been states, bureaucracies, and large capitalist enterprises that accumulate and manage through data, and especially through digital information-processing technologies. Indeed, since the 1960s, the dominant models of organizational action have been information-processing models (Simon 1997). Data, then, have largely lived within these centers of power and indeed have been thought of largely as consolidating that power.

To some extent, though, recent shifts have challenged this status quo. While most data sets remain located exactly where they were—in centers that have the capacity to produce, analyze, and make use of data—technical developments, such as the burgeoning capacity for information processing in the hands of everyday users, and social developments, such as transparency initiatives and movements advocating for more public access to data and data literacy, have begun to put similar kinds of big data and data processing tools in the hands of individual citizens, grassroots organizations, activist groups, and others engaged in what we might broadly class as “data activism.” This offers the potential for new forms of activism and a reconfiguration of power relations – the opportunity for forms of “sousveillance” to counter the “surveillance” at the heart of data-driven governance, for example.

We ask, what happens when these new opportunities must be enacted in the richer textures of practical organizations, and how do actors and activists resolve the tensions and frictions that shape the contexts of their action? In this paper, we examine the practical realities of everyday data activism in urban governance, with a particular focus on the ways in which people balance the activist ideals and institutional mechanisms of their daily work. In so doing, we seek to unpack notions of “activism” itself and identify within it multiple different moments, functions, and positions individuals may adopt for achieving activist goals and for opening up opportunities for others. Our argument draws on material from an ongoing research investigation into civic data work. For the last ten months, the first author has been conducting ethnographic fieldwork with an official urban data team. This team sits in the office of the mayor of one of the largest cities on the West coast of the United States. Our ongoing study looks at the practical, day-to-day work of the data team, including advocacy work (articulating and communicating the value of open data and extending data capabilities, both internally to departments and externally to the public), organizational work (including formulating, running, and publicizing specific data-driven initiatives, and developing and maintaining collaborative relationships with other parts of city government), and technical work (working with the city’s legacy systems, and cleaning, regularizing, publishing, and maintaining data sets). Through participant observation, it becomes apparent that many of the grand notions surrounding the revolutionary power of big data for both social justice aims, or for the reinvention of the bureaucracy, occur incrementally, collectively, and non-linearly, in the quotidian moments of data work. Here, the ambivalences and contested dynamics of fields of activist action become more prominent.

The data team itself comprises a range of diversely skilled individuals who evince (in casual conversations, presentations, and formal mission statements alike) a strong individual and collective concern with open government and the value of data. They see open access to data as a site for accessible and equitable city services, enhanced quality of life for all citizens, and deeper forms of citizen engagement across the range of city government functions. Some members of the data team consider themselves data activists, or at the very least more on the “radical” side of the civil servant ethos, as stated by the chief data officer in conversation with a social media platform research team in the planning of a forthcoming partnership. The actors leverage a variety of resources—such as county and state, or private, sources of data, as in the case of this collaboration—to achieve these “open” aims even as they work inside city government and within its practical limits.

Drawing on Meyerson and Scully’s notion of “tempered radicals” (Meyerson and Scully 1995), we consider how the staff of municipal data offices, and other informal data workers, enact their own “more radical” agendas and forms of data activism while negotiating the complex dynamics and organizational structures of city governments. This formulation encourages us to adopt a more nuanced approach to questions of power, activism, and resistance, one that focuses on the variety of configurations of “insider” and “outsider” perspectives, the complexities of meshing politics and practical action, the diversity of positions within the landscape of resistance, and the ongoing daily encounter with the ambiguities of positionality. Our ethnographic work, then, provides a starting-point for a broader reconsideration of how politics and activism are enacted in practice.

Data Activism, Organizing, and Ambivalence

Exploring the political consequences of the contemporary spread of data-driven analytics, Milan and van der Velden (2016) describe data activism efforts as supporting “the emergence of novel epistemic cultures within the realm of civil society, making sense of data as a way of knowing the world and turning it into a point of intervention and generation of data countercultures.” They suggest that data activism might even incite new populations of tech activists, stating:

because datafication is such a prominent feature in public life, data activism, as a mode of dealing with it, might progressively appeal to more diverse communities of concerned citizens, beyond the expert niche of previous incarnations of tech activist engagement (Milan and van der Velden 2016, 4).

Milan and van der Velden describe the opportunity for activists to appropriate the technical tools of data analytics typically associated with sites of corporate power and municipal governance, and the opportunities that those tools provide both for holding such entities to account and for offering alternative accounts of matters of concern. Central to the authors’ concern is a notion of resistance, counter-hegemony, or alterity – that is, the idea that the core of any activist position is its opposition to mainstream thought or to traditional power.

However, as writers such as Turner (2006, 2013), amongst others, have noted, stark dividing lines and oppositional stances are not always so clear. Particularly in the domain of digital technology and its development, a complex interplay can be seen between mainstream culture and counter-culture “resistance.” This interplay results in complicated, hybrid contexts, such as former Merry Prankster Stewart Brand operating the camera for Douglas Englebart’s famous demonstration of his military-funded NLS project. Turner traces a complex lineage, reaching back to American anti-fascist movements, in which the distinctions between “conventional” and “counter-cultural” positions are not always easy to discern.

Noting that “politics always takes place in a field criss-crossed by antagonisms,” Chantal Mouffe (2013) has advanced a political philosophy focused on disagreements, local tensions, and radical plurality. Perhaps most important for us here is the intricate texture of the forms of agonistic political relations that she explores, in which, again, no global orientations are easily sustainable in the face of a multi-dimensional and multi-faceted series of local tensions and distinctions of position. In light of Mouffe’s thinking, any activism must always be read locally, as a relational matter, and as a matter of degree, allowing again for a complex internal polyvocality. Sometimes, this polyvocality reflects intersectional concerns and the work involved in engaging in, and maintaining positions of, strategic essentialism in order to achieve particular political ends. Sometimes it speaks purely to the pragmatics of effecting action.

In a recent episode of the Politically Reactive podcast series (Bell and Kondabolu 2017), guest Patrisse Kahn-Cullors—one of the founders of the Black Lives Matter movement, and a decorated social organizer—spoke briefly on her role as an organizer. When one of the hosts queried why she identifies as an organizer instead of an activist, Kahn-Cullors answered that she works to make distinctions between the various critical roles in resistance movements, namely the activist and the organizer. The activist, to paraphrase, is the one who goes out and does the action, one such example being attending a protest. Conversely, the organizer lays the groundwork for there to be a protest in the first place, through planning, organizing, and networking. Kahn-Cullors states, that for her, activists are “super important” as “they sign the petition, they show up to the rally, they show up to the board meeting. But the organizer is the one who develops the petition, they are the ones who get the rally together, the ones that bring communities together so that activists can show up.” Both roles are critical in order for social change to take place.

Within the revolutionary rhetoric of the digital, these pragmatic considerations and organizing efforts often go unrecognized. Tufekci (2017) draws attention to this oversight when discussing the role of digital technologies in supporting and organizing protest movements in sites such as Istanbul’s Gezi Park and Cairo’s Tahrir Square. While celebrating the power of social media to mobilize and connect large numbers of people in the absence of prior large-scale social infrastructure, she cautions that traditional protest movements build infrastructure slowly as they grow, and so are more likely, when decisive moments come, to already have in place the support structures necessary to, say, provide food, clothing, material assistance, and medical care to protesters. In enabling mass assembly without passing through the phase of building a community, movements grounded in social media risk focusing on the “activism” component of Kahn-Cullors’ construction without proper attention to the “organizer” role.

Building on these analyses, we want to take a further step, moving from the organizational requirements of activism towards a consideration of the potential configurations of activism in organizations more broadly. We see “activism” here as a complex set of practices and acts of positionality, encompassing many different kinds of work. Importantly, we aim to underscore a need to look at activism and social change at the scale of the micro negotiations of the everyday, while understanding their affects are neither discrete nor direct. Our field site is one where the data team members find themselves navigating and leveraging the uncertainty in large formal institutional structures undergoing change, working to effect social change, but charged too with the need to acknowledge limits and conditions upon that change. The questions that this paper attempts to open up is just how radicalism is “tempered,” in Meyerson and Scully’s (1995) terms, and how that shapes encounters with new understandings of data, particularly in terms of what new forms of data and data technologies can mean for social justice and urban governance.

The budding forms of data collection and expression that we see in the data team (making data open, automated, and interoperable), provide new ways of knowing, or new knowledge, and along with them alternative methods for challenging hegemonies. We approach activism in this domain as a collective process. In reflecting on our own experiences at the study field site, we ask: how might those with more radical aims incorporate activist modes and ideals into the everyday operations of a large urban bureaucracy? What does it mean to do so at a politically volatile time? We focus on data activism as it is expressed in organizing roles, embodied by the ambivalent data activist. Here, we consider the productive ambivalence in everyday data work for understanding how uncertainty is leveraged to push activist ideals in a bureaucratic setting. The characteristics of this setting, along with the motivations of the individuals who inhabit it, allow for expressions of activist ideals and of “making sense of data as a way of knowing the world and turning it into a point of intervention” (Milan and van der Velden 2016, 1).

Possibilities in Being Data-driven

The broader domain of this inquiry is the increasing turn to data-driven approaches in urban governance. Promising greater transparency, quality of life, and civic participation, these data-driven approaches avow to more effectively and efficiently address complex social problems. While information objects have long been a key resource in the creation of systems, products, and policies that shape the world in which we live, this current movement—what many term a “data revolution”—marks the advent of a new and forceful volume, variety, and velocity of data (Kitchin 2014). Derived from sources such as citywide sensor systems and more pervasive online tracking through a myriad of personal devices, these new data assets engender new forms of data curation and processing, along with a greater anticipation of new possibilities.

Milan and van der Velden characterize the big data movement writ large as evoking “a broad set of socio-technical phenomena enveloped in quasi-mythological narratives that univocally emphasize possibility and magnitude” (Milan and van der Velden 2016, 2). The “datification” of everything, from sleep habits to stock-brokering to municipal sanitation services, emphasizes in particular the possibilities of better, faster, and more accurate decision making; these “better decisions” become the foundation for a more effective problem solving. This is owed in part to the seeming objectivity and representativeness located in big data’s near constant accumulation and administering, as compared to earlier forms of quantification. This data-as-truth account is leveraged by data activists and the civic realm (citizens, civic technologists, and city staff) alike; each hope for data to more objectively expose entrenched injustices and enable equitable futures.

The movement is not without its critics. Many are quick to point out that these new forms of data-driven decision-making may—much like extant forms of social rationalization—end up reinforcing both existing inequities and hegemonic interests (Kitchin 2014). There are certainly concerns that these novel tools will make and remake unjust futures and do so with greater potency. But while many have viewed the burgeoning enthusiasm around the possibilities of big data with skepticism, there exists a greater lot of researchers, corporations, technologists, and other technology users and data workers who encourage and normalize the potentiality of big data. Such stakeholders have lent a legitimacy to this burgeoning movement, as exhibited by the increasing number of formal data positions and identities (such as the data scientist, the data janitor, the chief data officer, the data journalist, official city data teams, and so on); in fact, a current project of this urban data team is to expand the formal position titles and training tracks within the bureaucracy to “modernize the workforce,” encompassing more of such roles and skills.

Context: Everyday Data Work

The data workers in our study sit in the mayor’s office in one of the largest cities in the United States, with a population of well over one million and a city government that employs about 40,000 people. Established in 2013—when many cities around the world were beginning to “open” data— this team is responsible for managing data assets and related technologies within and beyond city hall, for making data visualizations and data dashboarding tools available to departments and citizens, and, most expressly, for motivating the city to be open and interoperable with their data practices for the making of data-driven decisions. This latter charge involves encouraging different departments, initiatives, and teams to work across otherwise siloed operations in order to utilize each other’s data, as well as other sources of public (county) and private data (via data warehousing services and tech companies). The aim here is to optimize data operations and engender a level of transparency whereby departments and citizens alike know how (and what) the city is performing.

The team itself is comprised of a small but diversely skilled set of data enthusiasts who collect, clean, analyze, visualize, package, and promote data assets, techniques, and tools; much of this work occurs behind the face of a given initiative (e.g. recently the team cleaned, visualized, and trained a group of city staffers working on domestic violence awareness and prevention). The professional and educational backgrounds of these individuals run the gamut, spanning from software engineering and business analytics, to public policy and communications; together these skillsets forge the necessary work of accumulating, organizing, and communicating the city’s data. Whether it is a focus on equity, transparency, or environmental sustainability, each team member is invested in data-driven governance as a means to enhance the quality of life for city staff and the citizens they work for, to make the city more “livable” for all.

The data with which they work are generated from a range of government functions, including city services (e.g. tracking speed and distribution of graffiti cleanup or waste management), urban planning (e.g. measuring traffic, tracking affordable housing stock or the quality of paved lane-miles and sidewalks), and economic development (e.g. understanding local business needs, or the landscape of employment opportunities in the growing tech industry). In the best cases, this means that data from numeric tables in static spreadsheets will be moved to a system (via sensing or scraping) that automatically collects and updates standardized data recurrently, whereby the data sources have defined “owners” and all necessary metadata, and in some cases universal IDs (categories that work across all operations in the city).

Opening and activating new streams of data, then—especially all-encompassing, continuously accumulating data—requires a lot of organizing. Organizing toward transparency can be a challenge in a bureaucratic institution for a variety of reasons, not least of which is the fact that making governing processes transparent creates new accountabilities that departments may not yet have the bandwidth to address. While there was indeed an executive mandate to open data and become both more open and more data driven, there is little direction on how this should work in practice, or how to define success. Thus, there is much uncertainty surrounding the open data movement at the sites of actual instantiation, especially with regard to authority, accountability, and even the very definition of data work.

Uncertainty, Bureaucracy, and a Tempered Approach

A bureaucratic setting may not be the first that comes to mind when looking for examples of data (or any form of) activism or radical thinking. However, through leveraging contingency and ambiguity in day-to-day workflows, and by embodying the position of the “tempered radical” within those areas whereby a given bureaucratic staff member maintains both an authentic activist self as well as a professional position self, opportunities to exercise activist aims arise.

In The Bureaucratic Phenomenon, Michael Crozier (1964) outlines a theory of power and uncertainty, particularly the important role of the latter in enabling agency as well as stabilizing conflict (if one is to bend rules or exploit uncertainty, it is important that organizational homeostasis remains a possibility). Crozier offers a broad study of a French monopoly where automation is not able to fully rationalize work or action, and he characterizes the ways in which there remain undefinable, human-dependent actions within an organizational system. These un-rationalized moments create a wellspring of wiggle room against authority.

Crozier finds that “even those with the least amount of status in an organization” will push “to the extreme their initial advantage—their control over the last source of uncertainty remaining in a completely routinized organizational system” (Crozier 1964, 154). The reason uncertainty becomes important is because it removes predictability. Where behavior is determined, it will be obvious and anticipated. With full rationalization, there would be little need for interpersonal negotiation, leaving no room for bargaining or ingratiating, no room to expand or push upon the boundaries of roles or duties. Crozier argues that in a completely determined and predictable bureaucracy, power relationships could not develop because staff would exist in a context where no one person’s actions would have any potential to impact the behavior of another’s.

In being a sanctioned office of the mayor, this data team certainly owns some leverage for making data demands of other departments. However, there are many ideological and infrastructural constraints to fostering engagement and transparency through open data. Due in part to this being both a newer office, concept, and indeed a new organizational function, there is considerable uncertainty as to what these data projects produce, or how they should be structured. The data team attempts to take advantage of this lack of determinacy in defining their roles in relation to data as a means of procuring it from less than willing departments, (those who, perhaps, do not see the value in increasing their workload to clean and “open” their data, or do not have the capacity to do so, nor the capacity to address what the data might reveal). However, these departmental operations are already rather opaque, and departments are likewise able to contest or expand upon the areas of uncertainty in turn, offering up reasons of bandwidth, capability, political, or infrastructural complications that prevent them from submitting to the data team’s requests. While many leverage this uncertainty against open data advocacy (in the very form of resistance against authority Crozier hints at), ambiguity can be operationalized in favor of activist-leaning goals with the new tools of big data.

Although full rationalization and prediction is often the goal of big data, it is still a novel and unfolding practice, especially in these civic spaces, and the data team can and does define the meaning and structure of this data work, iteratively and collectively, in a variety of creative manners, to expand their own domain of authority. This may translate into a series of more informal programs, meetings, and trainings to build mutual understanding in micro-moments and discussions over time, or it may mean sacrificing the visibility of their own work in order to build bridges and partnerships on matters that they care about. It may also mean leveraging external networks such as the neighborhood, academic, and civic tech communities—in the form of events, public talks, trainings, or dedicated projects. In leveraging others’ time, motivation, and expertise, the team is able to push projects forward that may otherwise raise hackles inside the bureaucracy, or simply become stalled due to lack of proper economic or personnel capacity.

In contrast, the overarching structure of bureaucratic rules and hierarchy create just enough unity to avoid conflict; organizations are buttressed by the fact that employees need to coexist, which often includes a mutual dependency, and a mutual desire for efficiency, ease, or efficacy in getting the work done. In the context of urban governance, the mayor’s influence, in tandem with an overall desire for recognition, may become a structuring order, but as each department holds domain over their given expertise, or in this example, their own information and data, departments and individuals within them can exploit the unpredictable variables of their territory to strike a balance.

Crozier also shows the tendency, with the advent of new technologies, to move toward “technical controls instead of human leadership.” This desire to displace the human is rhetorically framed as a move away from the “affective” and mistake-ridden to the “rational” action of machines, and such a logic can be found again in the big data or the data-driven governance paradigm. In this movement, there is perhaps an aim to rationalize even more invasively, and more rapidly. This is in some ways the entire premise of data-driven governance: a move not only to rationalize but also to automate (and predict) decision-making so that action is based on information unsullied by human affect. How can these same rationalizing techniques instead be leveraged for a more positive and inclusive form of social change?

Exploiting Uncertainty: Data Activism as Tempered Radicalism

Milan and van der Velden (2016, 7) note that “[m]any contentious actions in data activism are performed at the individual level: think, for example, of engaging in programming or inserting data into a spreadsheet.” Bureaucratic employees similarly—especially in zones of uncertainty—have the agency to exploit ambiguity in their discrete, daily work practices and “perform activism at the individual level” even in the rote aspects of data work. The concept of the “tempered radical” becomes important here, which is a theoretical and feminist position of productive ambivalence (Meyerson and Scully 1995).

Tempered radicals are individuals, often located in a professional organization, “who identify with and are committed to their organizations, and are also committed to a cause, community, or ideology that is fundamentally different from, and possibly at odds with the dominant culture of their organization” (Meyerson and Scully 1995, 585). Frequently, these are people whose work focuses on aspects of organizational change or evolution. While this mode of boundary-pushing and change is situated in the domain of organization science, their concept is in conversation with both feminist and activist inquiry. Here the authors seek to expand the frame of “being radical” most commonly featured in literature, and move toward a “collaborative division of labor among activists” which will help to buffer against what they term “the counterproductive tendency […] to judge who is being the best and most true advocate for change.”

Adhering to radical ideals, while working professionally in a bureaucracy of slow and opaque data practices, is one such example. Importantly, the tempered radical is a position of purposeful ambivalence, and it is a challenging role to occupy as it requires holding multiple intensities. The authors of the concept state that:

individuals can remain ambivalent and quite clear about their attachments and identities. In contrast to compromise, ambivalence involves pure expression of both sides of a dualism; compromise seeks a middle ground which may lose the flavor of both sides (Meyerson and Scully 1995, 588).

Far from the typically negative connotations of the word ambivalence, Meyerson and Scully show both the challenges and the constructive nature of maintaining a dualism. Simply by existing in an organization while not fitting into the organization’s overarching, hegemonic structures gives rise to owning ambivalence; this certainly holds true for the data activist enlisted in bureaucratic processes, but may also characterize anyone working through or with data who maintains skepticism about its promises. Alongside the ambivalence exists a complimentary embracing of uncertainty, or an embracing of the inability to completely control. While this may fly in the face of what using data-driven practices hope to achieve, the pragmatic response to precariousness can be used productively in the spaces of big data administering.

Strategies of the Tempered Radical

Meyerson and Scully describe four important strategies of effecting, affecting, and surviving via the role of tempered radical. The first strategy employs Karl Weick’s concept of small wins whereby the tempered radical can undertake smaller or trial projects to encourage larger moments of change, and test or expand existing and entrenched cultural boundaries (Weick 1984). Local boundary-pushing schemes can build, creating future opportunities and ultimately turning into larger projects over time. As does the human body in reaction to something perceived as invasive, so too does the organization when faced with dangerously different and potentially destabilizing ideas. A small wins approach helps to avoid any such reaction while still effecting real change.

The second strategy may seem reductive, but it is that of essentially being true to oneself, or what the authors call authentic action. Specifically, they refer to being oneself continuously and spontaneously. Being true to oneself when one does not neatly fit into predetermined parameters of organizational culture creates opportunities, through exposure, for new ways of doing things by providing examples of alternative modes. The third strategy is that of language styles, or speaking or being fluent in multiple languages (i.e. the languages of each facet of the ambivalent self, or the language of each space the tempered radical inhabits). The important work of this language strategy involves communicating a collage of these languages (i.e. knitting the radical or activist language together with that of the urban bureaucrat so as to be legible to both domains) instead of employing only one language across domains, or only the local language. Strategically leveraging language styles allows for discourse deconstruction, where the tempered radical can dismantle hegemonic ideas and assumptions in either domain to “make room for alternative conceptions of organizing and management” (Meyerson and Scully 1995, 597). Lastly, owing to the cumbersome nature of juggling these dualities, a final and important tempered radical approach involves actively garnering support. The authors cite an affiliations strategy—particularly maintaining affiliations outside of the organization for emotional, ideological, and informational support—as a means to express rather than suppress emotions and ideas, and avoid burnout.

With this in mind, then, we explore productive ambivalence in everyday data work to understand how uncertainty is leveraged to push activist ideals in a bureaucratic setting. We ask: how might civil servants leverage zones of uncertainty in daily data work to push personal or “radical” agendas using these strategies? How do orientations towards “data” in particular allow them to present a view on new organizational opportunities within “legacy” organizational frameworks? Our ethnographic work begins to provide us with a view of how these concerns figure in the work of the data team.

Civic Data Organizing

The constellation of the aforementioned big data enthusiasms—alongside streams of private sector support, civic-minded investment, and a growing political interest in the administrating potentiality of big data—has engendered formal data teams in urban governance across the globe. On taking office, the mayor of the city of our study sought to lead the way for these global smart cities to certify that the city uses data to solve problems and promote innovation, as stated in the open data mandate. The city thus institutionalized data work in an official mayoral data team (a common configuration for these official data teams), which has been the site of our inquiry.

Despite the data team’s institutionalization, the onus is on the scrappy data team to define what data-driven governance looks like by encouraging personnel in the more than forty departments to switch over from legacy systems and make their work “transparent.” Many share the excitement of potential and possibility through data, but enthusiasm is dampened by tensions surrounding the previously opaque becoming open to scrutiny; once a performance issue is identified, it must be addressed lest it be subject to media attention or citizens’ demands. What “tempered radical” strategies might be enacted by the data team staff members to encourage this leap of faith into data-driven governance? How can they provide public access to the city’s data assets and the more activist ideals of civic participation, justice, and equity?

Small Wins

As Crozier explains, being in a position where one does not have full authority to direct occupational efforts engenders a situation where “each group fights to preserve and enlarge the area upon which it has some discretion” (Crozier 1964, 156). This is certainly true of the tempered radical caught in the crossfire of opposing definitions of data work and civic responsibility. Where the data team makes attempts to define and fortify their open data program throughout the city, other departments are likewise doing the same (i.e. holding onto their old and opaque ways, or even coopting and claiming new forms of data work as their dominion). Nevertheless, the streamlining and opening of city data is precisely the type of organizing work that will allow for other forms of data activism to take place: data resources can be used to advocate for various community needs where, for instance, one is able to see the landscape and distribution of city services. Of course, revealing that one neighborhood is not receiving timely sanitation or security services, for instance, is the sort of visibility that some city departments may be keen to avoid.

Meyerson and Scully (1995) show how the tempered radical strategy of obtaining small wins (instead of, say, a top-down overhaul of civic data work) can be used as trials to “test the boundaries of an organization’s capacity for change.” The city data team members employ such incremental moves to “test the boundaries” of a given department’s ability and willingness to partner in the open data paradigm. A recent instance of this boundary-testing at our field site involved the need to release (via a mandate and pressure from citizen and media data requests), and the desire to automate (so as to avoid manually uploading data every month), the city’s safety data. One data staff member in particular, whom we refer to here as “Dina” (a pseudonym), dedicated herself to procuring this data so as to allow it to, in her words, “speak” about crime patterns across the city with the hope of fostering both discourse and action. Dina met with the data-owners—the city’s police department data team—in person in a series of more casual office visits, coffees, and lunches to explain aims and intentions, and to learn what she could do to facilitate the process. She offered up extra time to jump-start the project with hands-on training, and encouraged regular problem-solving check-ins throughout (a process which later became institutionalized across the city).

The experimental nature of small wins helps to “uncover resources, information, allies, sources of resistance, and additional opportunities for change” (Meyerson and Scully 1995, 595). Rather than insisting the data be fully and immediately released per the top-down mandate, Dina labored continuously to ease concerns, educate, and enhance overall capacities, eradicating at first the infrastructural barriers and later the ideological ones. In the course of these nudging efforts, she also came to learn that prior resistance was enacted for a constellation of less-obvious reasons, namely, legitimate concerns surrounding citizen privacy, technical and personnel bandwidth, and the complicated nature in which data are gathered and stored in the field. This process, then, garnered unlikely allies within the police department itself, data workers who align with her ideals despite the appearance of opposition; these new allies in turn are able to leverage their domain expertise to create space for opening data within broader systems of actual departmental resistance.

Weick suggests that “small wins reduce large problems to a manageable size. Big, unwieldy problems produce anxiety, which limits people’s capacities to think and act creatively” (Meyerson and Scully 1995, 595). Through persistent, smaller projects of familiarization, narrativization, accommodation, and automation, Dina was able to secure the release of the contentious data (contentious as the data points to marginalized neighborhoods with fixed or increasing crime while other neighborhoods are experiencing a decline), paving the way for other highly-desired but potentially problematic datasets to follow suit. This day-to-day organizing work is certainly not part of the city’s open mandate, nor is it the way many other data workers have interpreted what it means to be data-driven; this labor often is invisible and goes unrewarded. However, small wins such as these are a crucial foundation for other efforts of data journalism, data activism, and even internal advocacy, that aims to use the city’s data for political action. For example, owing in particular to the scale and granularity of new forms of data, advocates can discern whether the city is indeed becoming safer for all.

Authentic Action and Language Styles

Dina achieved a cultural shift by “acting in a way that was simply authentic” (Meyerson and Scully 1995, 596). Her earnest interest, in both the release of safety data and in being supportive to those who owned the data, demonstrated an alternative interpretation of the mayor’s open data directive (collective vs. authoritative), and city work writ large which tends to be guarded and competitive. Rolled into the small wins strategy are two other tempered radical approaches: authentic action and language styles. In the conversations regarding safety data, Dina was able to leverage the language of the mandate to open data, and also define the data work as a service and as mutually useful, by couching it in both bureaucratic and progressive frameworks. Her authenticity was perceived and appreciated by others, and even allowed her to forge new partnerships for the open data efforts to come.

However, Dina later stated that she wishes that all of these laborious negotiations (e.g. constant follow-ups, couching transparency in terms of automated workflow efficiency, or framing what the data reveals in a more palatable light) were not necessary; she wishes the data could instead “speak for itself.” This individual considers herself a data activist. She works in the data team less than full time so as to perform other forms of data work in her spare time to achieve activist pursuits. When engaging with the various audiences, she is able to stitch together bureaucratic languages with the vernacular of activists, data scientists, and tech evangelists. She finds that holding these multiple identities and maintaining ambivalence is useful, that “there’s value being both an insider and an outsider.”

Currently, she believes that a lot of the more legible data activism is occurring outside of official offices, but she finds the organizing work done within the data team to be very important for achieving activist ends. When asked what work, if any, is done to ensure external data activists are able to leverage the work done inside city hall, she stated:

“You don’t have to do that much, all you need to do is to put the data out there. Like a lot of people say it [the work that needs to be done to promote social change] is not just open data, like you can’t just do that on its own, but what I’m finding is that you can, as long as you have a data dictionary and that there’s enough data where it’s interesting, people immediately do something with it.”

Multiple Languages and External Affiliations

Meyerson and Scully discuss the importance of external affiliations for tempered radicals (with “people who represent both sides of their identity”), not only to strategize and accumulate useful information, but also for maintaining the ability to remain “fluent in multiple languages.” In another recent instance, the data team’s membership fluency allowed them to take special advantage of an event in the informal civic data-hacking sphere to affect change inside the institution. The advent of new information-processing tools, and broader data literacy in everyday users, has engendered new data cultures such as those located in the volunteer-based civic tech community. Civic data hacking, one such example, “can be framed as a form of data activism and advocacy: requesting, digesting, contributing to, modeling, and contesting data” (Shrock 2016, 4). Many cities utilize such civic tech groups and efforts to enhance the function of their city, or to address social concerns and injustices more directly. In fact, once off the clock, the city employees themselves may also participate in such endeavors to build bridges or exercise their own interests.

One such informal civic data group recently organized around a controversial topic—that of racial discrimination in police procedures—using the “Veil of Darkness” hypothesis. The Veil of Darkness hypothesis “asserts that police are less likely to know the race of a motorist before making a [traffic violation] stop after dark than they are during daylight” (Grogger 2006, 878). Thus, if there is indeed a pattern of racial discrimination, the pattern of traffic stops will differ during the daytime from those conducted at night, where the race of the driver is (supposedly) less readily visible. On the event’s online description, however, the organizer remarked that this more contentious open dataset was recently made inaccessible (password-protected), and those attending the event would now need to collect the data from the organizer who had already downloaded it. This otherwise unexceptional caveat within the event description quickly traveled to city hall.

Employing “multiple languages” (activist language surrounding concerns about racial profiling, together with the language of data science and inclusive of bureaucratic undertones), the team was able “to speak to multiple constituencies” (Meyerson and Scully 1995, 590) about this issue, and leverage the novelty of the situation for their benefit. In the context of this city’s open data efforts, all departments retain control of the datasets they share. That the local civic tech community (and, thus, citizens) noticed and publicized the locking of a particular department’s data became cause for general concern, but there was much uncertainty with regard to what the occasion meant or how it should be dealt with. The data team converted this event into a lever for imploring transparency objectives. They leveraged uncertainty here by highlighting this open data breach to remind stakeholders that these assets (and especially their withdrawal) have the capacity to garner positive or negative citizen and media attention. Thus, the event became an opportunity to apply pressure on appropriate parties to (re)release data, not only in the vein of the open data mandate, but as a means to serve their constituents’ needs and interests. In this sense, the data team was able to use the more familiar language of civil service to encourage the opening of data.

Leveraging external networks like the civic tech community as such exemplifies the affiliations strategy, where those holding dual modes garner the necessary support (emotional, professional, and otherwise) from like-minded peers to buttress against “difficult emotions” and the possibility of burnout (Meyerson and Scully 1995). Members of the data team connect with formal and informal networks that seek to use data for social good to extend their bandwidth, but also to attain support within and outside of the walls of city hall. In a recent interview, Dina reflected on leveraging such a network: civic volunteers (often data scientists or technologists) in the city. She remarked that there appeared to be a boost in interest from citizens (especially those in the civic tech domain), stating that there are: “just a lot of people looking to help the city” via socially-minded data projects. She credited the increased interest to the current political climate; many see this liberal sanctuary city as “a pocket of hope in the nation.”

Local concerns, then, play out against a broader backdrop. The current US presidential administration’s value system is markedly different to predecessors, with differing data policies and demands, notably with regard to immigration and citizenship. The support and enthusiasm shown by citizens and other city data teams helps the team remember why their values are important, providing emotional, technical, and ideological support to buffer against the fatigue incurred from the lack of internal support or recognition, especially at a time of nation-wide consternation.

Tempered Data Organizers

Organizing in the era of big data—and especially big and open data—allows new forms of activism to be layered on top of such efforts. There is a copious amount of work that goes into standardizing and contextualizing data (with meta data, data dictionaries, attributed ownership available for questioning datasets, and so on), as there is with “making it interesting.” Members of the data team believe that this work of making data relevant is their most challenging charge, as it involves procuring vast amounts of interoperable data across city functions and over years before anyone will be able to derive useful meanings from these data resources. In desiring the data to “speak for itself,” the data team is referring to its opposite: the invisible and tedious labor entailed in training, standardization, and meaning-making with data. Tempering data projects with useful interpretations, quality control, and capacity building, allows the data to travel with more ease, making it more accessible and less likely to engender resistance.

Milan and van der Velden discuss how data activism is “polyfunctional” because “it can be read through diverse disciplinary lenses, and can be domesticated to investigate different dynamics and relations, between and within people, information, technology, and the state/industry complex.” Allowing the data to speak for itself does not mean that the data team believes data are wholly objective. Instead, they believe the data are tools to reveal patterns which might help various city workers, civic technologists, non-profits, and data activists speak to matters of concern which might not otherwise be legible.

Although exhausting, organizing from the inside allows for invaluable insight into how and why decisions are made; this has the effect of productively humanizing the opposition, allowing space to introduce activist ideals that may indeed only be impeded by structural ones. By leveraging insider knowledge and strategically pushing zones of uncertainty to engender change, along with being their authentic selves, using variegated language styles, and leveraging external networks, tempered data activists can normalize the exposure and scrutiny involved in releasing massive streams of data to the public, push their own social justice ideals into every day open data work, and allow others outside of centers of power to advocate using these resources.

Conclusion

Open data initiatives in urban governance have been advocated by many in and outside of city government. Values embedded in these programs attract those with more radical ideals about transparency, technology, and civic participation into bureaucracies. However, there are practical realities, and even contradictions, in carrying out such an agenda in the vein of more traditional forms of civic work. We have turned to Crozier’s discussion of the productive uses of uncertainty, and to Meyerson and Scully’s concept of tempered radicalism, to find conceptual resources to account for the practical work of a municipal government data team involved not just in making data work for the city and its citizens, but also charged with figuring out what that might even mean.

Of course, it is easy, particularly for those more actively and visibly radical, to criticize a tempered approach for not going far enough, for not doing all that is possible with data assets, or to accuse those within positions of power of not advocating social change. The authors of the tempered radical concept also take up these concerns, explaining that while judgements of conservativism and hypocrisy abound, the ambivalent position of the tempered radical can play a role in a larger movement outside of themselves and outside of their organizations. They conclude that “the labor of resistance may be divided among those who push for change from the inside, from the outside, and from the margin, each effort being essential to the others and to an overall movement of change” (Meyerson and Scully 1995, 598). Perhaps the world of the tempered data activist in a bureaucratic context can only go so far as that of the data organizer, working tirelessly to systematize institutional data practices to make as much data as accessible as possible, and to normalize ideas of data transparency (whatever that may mean). This role or duty aims to produce a framework and resources for others who own more radical or visibly activist positions, or more fully dedicate their time to activist causes (such as organizations that explicitly work to do so, or data and civic technologists who have more resources at hand in conjunction with less entrenched hierarchies to answer to). Thus, in the broader context of the work that data (and non-data) activists must perform, the work of a tempered radical in this domain, or an activist-as-organizer, is only one, though important, node in the larger data activism assemblage.

The tempered data activist will face additional skepticism—coming from outside the big data movement—as to how well data capture any meaningful truths or experiences of urban citizens, particularly the experiences of those most in need of services and social change. As we noted at the outset, big data itself can only go so far, and it is important to consider what conversations spoken through the language of data might restrict or preclude. In considering tempered radicalism, Meyerson and Scully deliberate on the role of language and its tendency to circumscribe. The authors reveal in one interview that “the power of language was located not in the ability to communicate technically, but rather in its capacity to rule out other forms of talk, thought, and identity.” What possibilities do the current expressions of data assets, technology, and the still unfolding practices of data activism rule out?

Tempered radicals have the advantage of being “outsiders within,” and although this position entails a lot of unaccounted for and uncredited labor, of both a technical and emotional nature, they are also positions of power (fringe identities operating in more traditional power structures are less predictable, and as Crozier shows, there is power in unpredictability). Although she speaks to a more challenging and entrenched position on the margin, bell hooks holds that ambivalent identities offer “the possibility of a radical perspective from which to see and create, to imagine alternative new worlds” (Meyerson and Scully 1995, 589; hooks 1984). The very nature of holding such an identity allows for a vantage point not afforded those well within the margins, though maintaining this ambivalent post certainly has its challenges. What practices—located in everyday negotiations—might foster appreciation and collaboration in and outside of the margin? How can we encourage and better appreciate those embodying these exhausting roles to stick with the discomfort of ambivalence? Given the uncertainty surrounding the possibilities of new data technologies and their application, and their emphasis on vastness and speed, it is crucial to examine the more micro moments of potential as a means to indeed “imagine alternative new worlds,” and to do so incrementally, and collectively.

Black Transparency in the Era of Post-Truth

Review of Metahaven (2015) Black Transparency: The Right to Know in the Age of Mass Surveillance. Berlin: Sternberg Press, 205 pp.

In 2016, Oxford Dictionaries announced ‘post-truth’ as the word of the year after it had witnessed a spike in its usage in the context of a politically charged year. Metahaven’s Black Transparency: The Right to Know in the Age of Mass Surveillance (Sternberg Press, 2015) could be read as an elegy for this award-winning word, which allegedly describes our current predicament. Over the last decade, Metahaven, an Amsterdam-based research and design studio staffed by Vinca Kruk and Daniel van der Velden and founded in 2007, has become an international brand, generating its own genre in design with a particular mix of politics with avant-garde aesthetics and graphic design. This has led to multiple international exhibitions, presentations and publications of essays and books. Black Transparency part zine, part literature review, part essay – probes how transparency as a principle intersects with spin, political activism, design, architecture and internet (pop) culture. In the book, the authors reflect on the implications of “the geopolitical architecture of “planetary-scale computation,”” a concept taken from Benjamin Bratton with which Metahaven refers to the “overlaying of the world with digital networks” (3). The internet in this centralized structure, has become a geopolitical disruptive weapon (90). Metahaven grieves the loss of the early internet, and expresses hope for a “relocalized internet governed by its citizens” (112).

The politics at play in Black Transparency are a mixture of positions. A nostalgic approach to the internet, combined with a high premium on transparency. Add a dash of libertarian paranoia towards the establishment, sautéed with a ‘fix the internet’ attitude of the hacker culture. Parts of the book read like an ambivalent, and at times stammering, farewell letter to a lost love. The jilted party is the transparency movement, more specifically, the whistleblowing platform WikiLeaks: “[w]hat once was an “intelligence agency of the people” gradually became transparency’s shipwreck” (48). Metahaven has been championing WikiLeaks since 2010, in part through a visual investigation of the politics and aesthetics of transparency. In 2011, they designed WikiLeaks merchandise: buttons, band-inspired T-shirts with file names leaked by WikiLeaks, and translucent silk scarves with ‘WikiLeaks’ printed on them. The profits were donated to WikiLeaks. Black Transparency includes images of the merchandise, as well as info-graphics mapping out the ascent of WikiLeaks onto the geopolitical stage, and the celebrity-cult that surrounded it at the height of its fame in 2013.

At the core of Black Transparency lies the authors’ critique of the modern state: nominally democratic governments conceal their fundamental reliance on secrecy. Secrecy is spelled out as “an informational privilege enjoyed by those in power” (2). The state’s informational privilege has increased thanks to “preemptive electronic surveillance of potentially every global subject, […] expanding the state’s monopoly on violence into precognitive policing of all thought and action” (3). The state’s spying capabilities are aided by our fondness of everything “smart,” and our yearning to be seen. The modern surveillance state signifies a structural change in the governance of democratic societies, Metahaven contends (3). It “recedes into neo-feudal rule by tech-overlords and extra-legal sovereigns” (57). The horseman of this neo-feudalism is the public-private nexus, a “Holy Alliance that binds old-style arcana imperii to the latest cloud technology” (57).

Against this backdrop of “unprecedented online surveillance by governments” black transparency is a “frontal attack” on the autonomy of a state “that wants more control” (2,3). What makes black transparency ‘black’ is the method of disclosure; how information becomes available is “of decisive importance to its political impact” (1). “[D]emocratic change” can be effected when the disclosure of information is uninvited, unexpected, and seemingly spontaneous. The “involuntary transparency” of black transparency sides with the unpredictable and anonymous disclosures of organizations like WikiLeaks, and whistleblowers such as Edward Snowden and Chelsea Manning (xiii). It is designed to reveal “truths that are hidden under the cloak of state secrecy” (38). Black transparency reveals its secrets with the aim of embarrassing and destabilizing the security complex of the state (6), and does so “in defense of the public” (4). Black transparency reveals three things at once: the secret itself, the frantic panic of its keepers once the secret is released, and, thirdly, the spin around its disclosure (62). The ‘black’ in black transparency further means “more or less, “in darkness” as opposed to “in the light,”” (4), with which they mean to remain hidden, unidentified, and opaque. All antidotes to global surveillance go under shades of black, Metahaven argues (3). The examples given are: the Blackphone, Dark Wallet, cryptography, the Dark Web, and #BlackLivesMatter. In an age of mass surveillance, an allegiance to (encrypted) anonymity is seen as an act of resistance: anonymity for the powerless, transparency for the powerful. In the opening pages of Black Transparency Metahaven argues that “there is no transparency without enlightenment,” and “under transparency the state loses the informational privilege [secrets] that allows it to maintain itself” (xiv). However, already in the introduction of the book they foreshadow black transparency’s demise: “Symbolically, black transparency meets its end in Russia […] where nothing is true and everything is possible” (6).

Black Transparency has been a few years in the making – two of the six chapters have been published on e-flux in 2012. The book as a whole reflects how transformative those years have been for Metahaven. The first chapters sing of a love of WikiLeaks, echo the – by now – worn-out slogans of the transparency movement, and the old Enlightenment meme that truth shall prevail. The last three chapters argue that we have become captives of cloud computation, surveilled by centralized corporations, and that spin and propaganda appears to be more powerful than truth. But before we get there, we need to read through a fairly long tribute to the transparency movement. In the chapter titled “There is no Organization, There is Only You”, Metahaven contends that “Information is Power” (27). “Knowledge is Power” (24). “Transparency is Absolute Power” (24). If we are to believe Metahaven, transparency is designed to “confront liberal democracy with its hypocrisy” (31) and uncover the world’s injustices and conspiracies (26). It lays bare the “secret machinations of the powerful” (56). Transparency, they claim, holds power accountable through “action driven by understanding” (37). Informing the public, as a means to “undercut the government” can cause “far-reaching forms of democratic change,” Metahaven suggests (2). These parts of the book may leave the reader desiring for a more tightly edited plea to this modernist Enlightenment value.

As a counterpoint, there is a wealth of critical literature both on WikiLeaks and on the transparency movement that could have been engaged with. Eve Kosofsky Sedgwick, for instance, questions the naïve assumption that knowledge in the form of exposure will motivate people into action. “It’s strange that a hermeneutics of suspicion would appear so trusting about the effects of exposure,” she writes (Sedgwick 2003, 138f). “[A]s though to make something visible as a problem were, if not a mere hop, skip, and jump away from getting it solved, at least self-evidently a step in that direction” (139). Mark Fenster makes a similar point. He critiques the cybernetic assumptions of the transparency movement in which “the state is defined by its “streams of information”” (Fenster 2015, 153). Disclosure is here understood as “the transmission of information from state to public, and assumes that transmission will banish public ignorance, magically transform public discourse, and allow the true public to appear and triumph” (152). In an article in New Republic, Lawrence Lessig is concerned with the ideological signature of transparency. People’s responses to information are inseparable from their interests and desires, he asserts. “What we believe will be confirmed, again and again” (Lessig 2009). Information is mediated, as Richard Grusin argues, and “mediation is itself immediate”, “life itself is a form of mediation” (Grusin 2015, 132). In Publicity’s Secret (2002) Jodi Dean claims that transparency and secrecy form a false dualism. She critiques the reduction of politics into revealing what is concealed – considering that great miscarriages of justice happen in plain sight, in the realm of the hypervisible. Clare Birchall complicates the intractable relation between transparency and secrecy. “[T]ransparency can have the same effects as secrecy, and secrecy can flourish in “transparent” realms” (7). Furthermore, Geert Lovink and Patrice Riemens argue in “Twelve Theses on WikiLeaks” that the black box strategy of transparency activists, aiming to be opaque in order to force transparency upon others, amounts to “little more than Mad magazine’s Spy vs. Spy cartoons” (Lovink and Riemens 2010). The first chapters of Black Transparency might have felt less dated if it had addressed how Metahaven’s notion of ‘black transparency’ is situated in a wider body of knowledge.

Power and knowledge do not form an automatic nexus that can be triggered by more information. The cybernetic notion that with the right information systems will adapt and change is unfortunately flawed. We often become caught up in rationalizations that only confirm what we think we know; we see what we believe. Bringing more information to the surface does not necessarily produce truth, let alone instigate structural transformation. Can political life be reduced to information? Is it knowable, or, for that matter, inherently teleological? According to transparency advocates, with the right information you can make purposeful adjustments, even systemic changes, to our political realities. Disclosures decrease the ability of a regime to hold on to power. This, too, expresses a fear of contingency and losing control. Equally problematic is the quasi-missionary propensity to bring to light the dark secrets of government, inform the uninformed masses in order to make the world a better place. This conjures spirits of truth-bearing institutions imposed on societies. Instead of challenging their own will to know, or the kind of subjectivity transparency produces, Metahaven swaps one absolute for another, and, as this part of the book stands, comes close to propagating the very kind of practices they aim to discredit.

The plot thickens in the final chapter of the book “When Pixels Become Territories”, in which black transparency finds its end. The chapter reflects on the image economy surrounding the 2014 war between Ukraine and Russia. Metahaven argues that the conflict was for an important part fought “on internet server farms” (155). The war was characterized by “alternative explanations,” (162) “energized, recreated, and post-produced through social media, image manipulation, fiction writing and role playing” (155). During the conflict, Russian workers at the St. Petersburg-based Internet Research Agency (IRA) were paid to post thousands of pro-Russian comments on Western media articles about the war. In the summer of 2014, The Guardian reported of 40K comments a day on its Russian and Ukraine related articles. Some of the other unlikely foot soldiers in this proxy cyber-war were a Moscow-based design studio, a Vietnamese amateur illustrator, a WikiLeaks retweet of a conspiracy theory, some leaked documents, a nationalist anime YouTube music video chock-full of political spin, in addition to coverage on the are by a labyrinth of state-owned Russian media outlets. In this dazzling, premediated, networked mess, it is impossible to make sense of truth, Metahaven decries. Their inspirator, WikiLeaks, is “allied with a power that should be its target,” they lament (164). “Planetary-scale computation […] is transforming geopolitics in ways we are yet to understand,” Metahaven claims (155). “‘[T]he world in general never appeared as opaque as now,” they insist (6). Empowered by networks of planetary-scale computation, “[f]antasy and reality, fiction and fact, are made equivalent” (164). Such a post-truth condition, in which “nothing is true,” is “immune to black transparency’s most fundamental critique of the state” (164). Black transparency has become “part of an order where fantasy and reality coexist” and cannot provide a way out of this conundrum (167).

What we are left with is propaganda, Metahaven maintains. And indeed, meme-wars, fake-news, alternative facts, ransomware, and conspiracy theories about foreign hackers proliferated during the 2016 ‘Brexit’ referendum, and further accelerated during the 2016 US election. Our lives today are dependent on computational systems that are deeply connected, interconnected, embedded and integrated. The under-examined yet palpable capabilities and fragility of these networked systems have caused some to feel more vulnerable. Has the Enlightenment model of politics come to its logical end? Has the post-truth society outpaced the information age? Have the central mediators of authority of the twentieth century run aground?

Metahaven sets out a zealous set of stipulations and questions. Confronted with their own assumptions of certainty, stability and truth, Metahaven seems anxious to see whistleblowers and transparency activists end up in a knife-fight with ‘alternative facts’ and fake news ready to be believed and widely shared on media platforms by their ideological cohorts. If spin and memes are more decisive than factual content, how can we make sense of truth? And who has the power of interpretation?, Metahaven asks in their cri de coeur.

 

Perhaps we need to ask a different question. For many “minorities” – a tremendous misnomer, as minorities form a majority – the basic institutions of authority of the twentieth century failed to provide a common ground to begin with. They know what it means to be exposed to reactionary power politics – and for that matter to racism, classism, and sexism. For decades, feminists, postcolonial, queer and gender theorists, poets, and artists alike have been challenging the presumed universal subject of Enlightenment. For decades they have been deconstructing the power structures inherent to knowledge production. For decades they have questioned the androcentric, ethnocentric and ideological assumptions of what constitutes Truth in the first place. ““The modern liberal subject”: by now it seems, or ought to seem, anything but an obvious choice as the unique terminus ad quem” (Sedgwick 2003, 139). Instead of linearly opposing the power structures of Truth, instead of swapping one Truth for another (mine is better than yours), these thinkers have pointed to the historical contingency of all ‘facts’, and continue to defend complexity, arguing for the need of new ontologies and epistemologies, and radically inclusive narratives. What is more, as Audre Lorde, who pulled no punches, argues in Sister Outsider (1984): “the master’s tools will never dismantle the master’s house” (Lorde 1984, 112). It may temporarily beat the master at his own game, but it will “never bring about genuine change” (112). And if this makes you feel uncomfortable, you are too attached to the master’s house, Lorde maintains (112).

Black Transparency ends with an anecdote on Pussy Riot’s anti-Putin ‘Punk Prayer’ performance in a Moscow cathedral in 2012. Metahaven considers the Russian feminist punk band the logical successor of black transparency. Pussy Riot’s interventions “trigger responses that are themselves disclosures,” Metahaven contends (168). To what end?, we may ask. Post-truth is not remedied by disclosures, by generating more proof as alternatives to the alternative facts, nor by fighting propaganda with propaganda, truths with counter-truths. Reality is irreducible to ‘facts.’ Are we willing and able to step out of the power structures that produce post-truth, even if this means a loss of power? Are we willing to compromise (our) Truth? Compromise does not mean one cannot have (and fight for) strong convictions. Compromise means increasing your ability to relate, and this entails taking into account your obligation to and interconnection with other people and things, known and unknown.

Any counter-strategy that could attend to networked propaganda, the optimization of bias, trolls, meme-wars, echo chambers, and other machinations of power, would first have to make peace with the uncertain, the unfounded – without actual examples, without field guides, pointing to uncharted territory beyond rules. Perhaps we should ask: how to shift the focus, not to bring in the promise of greater transparency or Truth, but to recognize blackness as an inherent condition of truth? How to position ourselves as open to other ways of seeing and knowing? To do the work of dismantling the master’s house means first admitting the loss of mastery.

The Parameters of Platform Capitalism

Review of Nick Srnicek (2016). Platform Capitalism. Cambridge and Malden: Polity Press, 120 pp.

When reflecting on the impact of digital technologies on capitalism, what exactly are we referring to when we use the term ‘capitalism’? Is it an economic system wedded to a particular mode of production – one rooted in private property, market competition, and the profit motive? Is it a juridico-moral constellation whose normative framework grounds and protects the competitive pursuit of property and profit? Or rather, is it in essence a political theory whose logic of “possessive individualism” (Macpherson 1962) is internalized by subjects operating on the assumption that the market will allow them to flourish in freedom? Such questions regarding the identity and scope of capitalism may seem to express a merely theoretical concern, yet they do in fact shape the kinds of research that can be conducted, insofar as they delineate what (institutional) actors and processes can be included as legitimate objects of study. Although many critics would likely agree that capitalism is a dynamic and heterogeneous assemblage which incorporates all three aspects suggested above, the adjudication of their respective pertinence – and thus the extent to which each receives scrutiny – will undoubtedly be informed by disciplinary interests. Moreover, it is capitalism’s very heterogeneity and dynamism that complicates any attempt to grasp it as a monolithic whole, so as scholars we necessarily opt for particular approaches that foreclose others.

One therefore cannot fault Nick Srnicek for providing an unapologetically economistic reading of the most recent transformations in capitalism’s longue durée, which have been propelled by the rising ubiquity of digital platforms ranging from Google, Facebook, and Amazon to Uber, Airbnb, and Deliveroo. In Platform Capitalism, Srnicek offers his readers a sharp, concise, and historically sensitive account of what is and isn’t new about companies that mobilize platforms both as a technological architecture and a business model for gaining a competitive advantage and to create novel forms of value. In doing so, he usefully counters much of the hype that has inevitably accumulated around the platform concept, yet – as I will argue below – his focus on platform companies as primarily economic actors also obscures a number of ways in which these companies, and platform capitalism more generally, are transforming societies on a global scale. Srnicek justifies his narrow approach in the book’s introduction, by distinguishing it from existing studies on the digital economy which, despite their numerous contributions, have neglected “economic issues around ownership and profitability” or have detached such issues from their history (Srnicek 2). In response, Platform Capitalism “aims to supplement these other perspectives by giving an economic history of capitalism and digital technology, while recognizing the diversity of economic forms and the competitive tensions inherent in the contemporary economy” (2-3). The three chapters that comprise Srnicek’s slender volume realize this aim by subsequently looking at the past, present, and future of platform capitalism. Ultimately, according to Srnicek, this conceptual approach “is important for how we think strategically and develop political tactics to transform society” (7), although his analysis unfortunately stops short of developing such tactics in any detail. After considering the arguments put forward in each chapter, I will suggest that this omission can be partly attributed to the book’s lack of engagement with what exceeds the parameters of its business-centric assessment.

Past

Chapter 1, “The Long Downturn”, sets out to “historicize emerging technologies as an outcome of deeper capitalist tendencies” (7) by attending to three relatively recent events that presumably express such tendencies: the response to the economic downturn of the 1970s; the expansion and subsequent implosion of the dot-com bubble around the turn of the twenty-first century; and the aftermath of the 2007-8 financial crisis. I write “presumably” here not so much to question Srnicek’s account as to highlight the point that it matters what story is being told about capitalism, for it determines how we apprehend and evaluate the agents driving its change. For Srnicek, capitalism is essentially marked by “generalized market dependency” that ensures a “systemic imperative to reduce production costs in relation to prices” for goods and services, which requires the constant optimization of labor processes and productivity through technological innovation (11). This narrative concerning capitalism’s core tendencies, which focuses on competition between firms while largely limiting the role of national governments to the creation of monetary policies that stimulate investments in private assets, will turn out to inform his later assessment of platform capitalism – for better and for worse.

What I appreciated about Srnicek’s analysis in this chapter is his effort to show how capitalism as a mode of production crucially depends on both technological and financial support in its ceaseless quest for capital accumulation. The three moments he takes as exemplary expressions of capitalism’s will to power/profitability are connected by the fact that each represents a next phase in the ongoing restructuring of the modern corporation into an agile business entity, whose contemporary expression is the platform company. Such a business entity concentrates on high value-adding activities while divesting itself from “downstream” employment liabilities through technology-enabled outsourcing and subcontracting practices that remotely manage its fissured supply chains, (ostensibly reconfigured into so-called “value ecosystems” in today’s platform economy).

Moreover, this restructuring has been shaped by the increased role of financial markets and instruments, which in turn have been bolstered by deregulation and loose monetary policies. As Srnicek rightfully points out with respect to the spectacular growth of venture and equity capital investment in tech companies during the 1990s, these policies did not only lay the groundwork for the digital economy but also precipitated the 2001 stock market crash as well as the sub-prime mortgage crisis. Yet he also ignores some important processes and actors, which produces some critical blind spots in his account.

For instance, he does not pay attention to how financialization has affected business practices and objectives, especially in relation to human resource management. Although he mentions the importance of shareholder value in corporate decision-making, there is no discussion of how the proliferation of share repurchasing, or the increased role of financial service provision which shifts corporations’ core business from producing goods/services to rent-seeking, have had deleterious consequences for labor (Lazonick 2010; Thompson 2016). Furthermore, while Srnicek notes that unions during the 1980s “faced an all-out assault and were eventually broken” (17-18), he does not explain how this assault was the result of concerted government efforts. As Peck and Theodore (2012, 746) have noted, in the US these efforts “crystallized in the Reagan administration’s economic program, which not only authorized wide ranging welfare retrenchments, while taking the fight to organized labor in the form of antiunion stances and policies, but also articulated a normatively positive discourse of labor market ‘flexibility,’ while (directly and indirectly) sanctioning the expansion of contingent labor practices.” In other words, national governments do more than create favorable monetary policy; they are active (activist) agents in capitalism’s evolution, shaping the conditions for capital accumulation and labor organization. This is not just a matter of companies taking advantage of deregulation and doing what they must to cut costs and meet their bottom line, as Srnicek’s story implies. This is about neoliberal governance as a dynamic mode of intensive regulatory experimentation that reconfigures relations between business, finance, and labor while also reimagining the role of the state. Interestingly, Srnicek does not once refer to neoliberalism in this book, which may signal his distaste for the term or his reluctance to consider capitalism as a mutating political project – now increasingly concerned with governing by debt (Lazzarato 2015) – rather than solely a mode of production.

Present

Chapter 1 ends with a portrayal of “the present conjuncture” as defined by fiscal austerity, corporate tax evasion and cash glut triggering risky investments, and growing job and income insecurity (Srnicek, 34-35). This sets the scene for chapter 2, “Platform Capitalism”, in which Srnicek focuses his narrative on the rise of platforms as the new technology for extracting, processing, and analyzing data, which have become a central source of profit generation and competitive advantage in the digital economy. If this seems like a bit of a leap that’s because it is, as the chapter offers no discussion of how each of the last three recessions (1990-91, 2000-02, and 2007-09) was followed not only by a “jobless recovery” (Peck and Theodore 2006), but also by a new stage in the development of networked information and communication technologies: the World Wide Web, the so-called “Web 2.0”, and pervasive mobile internet connectivity. Each stage featured experiments with new forms of capitalist value-creation and extraction in the face of waning economic growth, yet what ultimately ties these experiments together is their quest to orchestrate increasingly frictionless markets by optimizing the distribution of information (or its proxy: data) as well as the management and prediction of human behavior (through data analytics). Each stage, then, can be understood as a particular yet cumulative articulation of behavioral economics with cybernetic reason. Srnicek does not address this development, however, and while he mentions the massive investments in internet infrastructure during the 1990s boom, I particularly missed an appraisal of Tim O’Reilly’s (2005) influential “Web as Platform” idea, which both envisioned and reflected a reconfiguration of the web into a programmable, data-driven, and “social” architecture. Despite this oversight, Srnicek offers a useful description of platforms as a new kind of firm that owns and manages a computational infrastructure which intermediates between different user-groups and governs their interaction possibilities, while “displaying monopoly tendencies driven by network effects” (48; see also Bratton 2016: 41-51). The rest of the chapter is dedicated to an overview of the emerging platform landscape, presenting and evaluating five platform types: advertising, cloud, industrial, product, and lean platforms.

Space constraints prevent me from attending to each in detail, so instead I will only address his argument concerning the latter type. His main criticism of lean platforms such as Uber, Airbnb, and other “sharing economy” start-ups is that their business model is unsustainable and they do not add anything new to the digital economy. Whereas other platform types have amassed significant assets in the form of hardware and other fixed capital (think of Google’s server farms), allowing them to gain a competitive advantage and become profitable, lean platforms operate according to what Srnicek calls a “hyper-outsourced model” that renders them dependent on third parties – most notably cloud platforms like Amazon for computing and storage capacity, and users for household assets (Airbnb) as well as labor power (Uber) (76). While this assessment is proving to be increasingly accurate, as lean platforms are tentatively starting to invest in physical assets, I think it also neglects a novelty that is quite important. Peer-to-peer markets do not seem to concern Srnicek much, but they should, because beyond their potential to dominate various industries, lean platforms are fundamentally transforming how people consume and produce goods/services. By allowing them to instantly access and monetize any potential asset, they diffuse market logics and entrepreneurial rationalities – i.e. the spirit of neoliberal capitalism – into new territories. Likewise, these platforms are altering working conditions and labor market norms across the board. While Srnicek is correct to argue that today’s gig economy is “effectively an acceleration of the long-term tendency towards more precarious employment, particularly after 2008” (79), this does not mean that platform-mediated labor just entails more of the same. For example, temporary-staffing companies such as Randstad are now experimenting with digital platforms to expand and diversify their operations as global labor market intermediaries, increasingly moving toward a data-intensive and zero-liability “workforce-as-a-service” model (Van Doorn 2017). Even though many lean platforms will undoubtedly be forced to fold in an ultra-competitive field with decreasing VC investment, the more successful ones will consolidate and converge just like other types of platforms, meanwhile stimulating profound changes in how people work (think algorithmic management) and generate an income.

Future

This brings me to the book’s final chapter, “Great Platform Wars”, in which Srnicek lays out what he views as platform capitalism’s primary tendencies and challenges in the (near) future. Here his narrow approach to capitalism as essentially revolving around inter-firm – or “intracapitalist” (95) – competition is most pronounced, which results in some perceptive yet ultimately rather limited observations about the shape of what is to come. The tendencies he discusses, which are understood to be driven by platform companies’ innate proclivity to monopolize, include the expansion of data extraction and analytics into all spheres of live, the need to safeguard one’s strategic position within value ecosystems, the progressive enclosure of these ecosystems into “silos”, and the convergence of companies toward similar markets. Subsequently, the identified challenges mainly deal with the obstacles different types of platforms are facing as they attempt to achieve profitability in various industries, despite their competitive advantages. What I found most thought-provoking in this part of the book were Srnicek’s brief speculations on new business models which focus on rent-seeking in a “post-advertising environment” where platforms are facilitating a shift from consumer ownership to access. A possible corollary of this shift could be “a massive expansion of micro-payments, as the IoT (Internet of Things) enables every good to be turned into a service that charges by the use: cars, computers, doors, refrigerators, toilets” (124). Whereas most analyses of the platform economy tend to assume the insatiability of the data-driven advertising industry, thereby assuming the durability of the “free” social media model and the partnership between platform companies, advertisers, and data-brokers which sponsors this model, such a constellation cannot be expected to survive indefinitely. And when (not if) the data bubble finally bursts, powerful platform companies like Google and Facebook will need to radically alter their monetization strategies – a necessity that is not lost on these companies, both of which continue to diversify their portfolio.

So is the era of “everything-as-a-service” upon us? Is this hyper-extractive and ultra-contingent model the future of capitalism? How will this impact our lives as well as our livelihoods, and what can we do to resist or deter this future – if we’d be so inclined? In the last few pages Srnicek considers some alternatives, ranging from stricter regulation and platform cooperatives – which he quickly dismisses – to creating collectively-owned platforms whose services are offered as public utilities. But these suggestions are little more than afterthoughts and, besides the question of how platform coops are different from “platforms owned and controlled by the people” (128), it is entirely unclear how one would go about mobilizing “the state’s vast resources” to build “postcapitalist platforms” whose control over collected data would nevertheless remain “independent of the surveillance state apparatus” (ibid.). Moreover, this assumes a clear distinction between the imperatives of public institutions, such as (supra)national governments, and private (platform) companies, which has become increasingly untenable since the rise of neoliberal statecraft. One example is the European Union’s Digital Single Market strategy, which has embraced the “collaborative economy” as a site for economic growth and aims to facilitate platform-based market innovations across Europe. Platform capitalism is more than a new version of a legacy system based on competition and profitability; it is also an updated political rationality. Platform companies know this very well and are fully invested in shaping its outcomes, having moved from regulatory arbitrage – i.e. taking advantage of legal loopholes – toward regulatory capture and policy entrepreneurship on multiple levels of government.

On a local level, meanwhile, we see the proliferation of self-proclaimed “Sharing Cities” experimenting with public-private partnerships in order to supplement and improve public services via private platforms. Such initiatives can be seen as a response to the growing pressure on municipalities to take on more responsibilities while faced with waning resources, where platforms for peer-to-peer services like meal-sharing are filling gaps in public provisioning while also stimulating local entrepreneurship and social cohesion. This brings me to my final remark with respect to Srnicek’s argument: beyond a mode of production capitalism is also, crucially, a mode of social reproduction. This means that to understand the future of neoliberal capitalism mediated by platforms we will also have to examine how these technologies reconfigure what Nancy Fraser (2014) has called “Marx’s hidden abode”: the deeply gendered, classed, and racialized organization of care and maintenance work that has remained invisible in most economic analyses, due to its largely informal nature, while it sustains labor power and capital accumulation. This would necessitate an expansion of Platform Capitalism’s parameters, acknowledging the ways in which platforms, as new institutional forms, are pervading our everyday lives while reshaping relations – and further blurring lines – between the market, the state, and civil society. I believe that such a strategic move would allow us to develop more capacious political tactics than have thus far been offered.

Fantasies of Neoliberalism: From the Clerical to the Entrepreneurial Subject

Review of Ulrich Bröckling (2015) The Entrepreneurial Self: Fabricating a New Type of Subject. London: Sage Publications, 256 pp.

The newly translated habilitation thesis of Ulrich Bröckling, The Entrepreneurial Self, forms an impressive and commendable overview of the forces of subjectification shaping entrepreneurial subjects of the neoliberal capitalist era into entrepreneurial selves. The subject, in this Foucauldian study, is no longer a transhistorical figure, but is itself constituted through power relations and modes of governing, moulding and taking advantage of it. Studying this subject, then, comes down to an examination of these creative fields of force. Analysing these fields of force, the study of the entrepreneurial self also tells a story about the nature of neoliberal capitalism. Neoliberalism seeks to universalise the principles of competition found in capitalist markets throughout society. It recognises, however, that such markets do not suddenly appear and run all by themselves. They need competitive subjects to complement them: entrepreneurial selves.

Bröckling’s rich monograph is an exercise in the research field called ‘studies of governmentality’, following in the footsteps of figures such as Michel Foucault and Nikolas Rose. Governmentality – or the “conduct of conduct” – points to programmes and techniques that aim at changing, steering and guiding the behaviour of human beings. Governmentality does not mean fully controlling or determining the conduct of the subject, but structuring its field of possible action (Bröckling 2016, 8-9). It is this structuring that forms the object of Bröckling’s investigation. The resulting ‘genealogy of subjectification’ presented in this book is thus less a comprehensive description of what an entrepreneurial subject looks like, but, rather, an account of what forms of knowledge, methods, techniques and practices are mobilised to actively shape this subject (Bröckling 2016, xiii and 3).

One of the defining characteristics of the Foucauldian ‘studies of governmentality’ is their extension of the notion of government, which now becomes ‘governmentality’, beyond the locus of the state. For Foucault, power cannot be located in a clearly demarcated entity, exercising it in a top-down fashion. Rather, power is dispersed through lowly and contingent relations of force. In looking for the specific knowledge and social techniques constitutive of the entrepreneurial self, then, Bröckling does not simply analyse an authoritative philosophical treatise or the exercise of power by a centralised source. Instead, he traces a ‘convergence of lines’ from heterogeneous contexts and lowly cultural sources. In this way, Bröckling structures the book in three sections. First, he addresses the methodology of the Studies of Governmentality and begins to gather some evidence for the thesis that the neoliberal subject is hailed as an entrepreneurial self. Then, there are two parts: Bröckling first draws up the picture, or rather ‘rationality’, of the entrepreneurial self as it emanates from various theoretical sources. Then Bröckling focusses his attention on four “strategies and programmes” drawn from concrete practices, namely creativity, empowerment, quality and projects.

Bröckling starts the book by delineating some of the contours of the entrepreneurial self from self-help books, training manuals and management programs, which are examples of ‘social technologies’ aiming “to organize life around the entrepreneurial model of behaviour” (Bröckling 2016, 21). Concretely, Bröckling points to what the German sociologists Voß and Pongratz describe as the ‘entreployee’: a new type of labour in post-Fordist production. The entreployee is a labour force entrepreneur who is required to increase self-organisation, self-rationalisation and self-monitoring as well as to autonomously economise their personhood. This sociological notion coincides with demands made on neoliberal subjects in management literature, such as Tom Peters’ and Robert H. Waterman’s bestseller (1982) In Search of Excellence and Gifford Pinchot’s (1985) Intrapreneuring. Much like the entreployee, the ‘intrapreneur’ (contraction of intra-corporate entrepreneur) is a figure that is not just described as but also praised for its readiness to take risks and its drive for innovation. Impressively, Bröckling situates categories like ‘entreployee’ and ‘intrapreneur’ in a far broader context of magazine articles, bestseller self-help books, Thatcherite ‘enterprise culture’, management literature, and the advent of the ‘new economy’ of post-Fordism.

Beyond the sphere of management and organisation, Bröckling also observes in the self-help literature an ethical injunction to view one’s whole life as an enterprise, i.e. as “Me Inc”. In this case, the self is not merely hailed as an entrepreneur only at work, but always and everywhere. In the second part of the book, Bröckling goes into four widespread notions which have materialised in organisational culture, namely creativity, empowerment, quality management and the project. These are interesting topics, and Bröckling treats them in great detail and clarity. However, he fails to mention why he has specifically picked out these four rather than others, such as disruption or network. After all, these are also important buzzwords and expressions of the Californian Ideology in the management-scene of the information age. As a result of this, his treatments of these topics feel more arbitrary and less convincing than the more conceptually oriented chapters of the first part.

These early chapters, on the rationality of the entrepreneurial self, aim to show that these contemporary convergences upon some sort of entrepreneurial image of the subject are not coincidental. Rather, Bröckling demonstrates convincingly that the normative ideal of an entrepreneurial self forms part of the rationality of a family of economic theories grouped together under the label of neoliberalism. He does this by presenting the reader with an impressively clear and concise tour through a variety of theoretical currents in economics, notably ordoliberalism, human capital theory, and Von Hayek’s neoliberalism (later on, Bröckling also turns to contract theory and transaction economics). What these neoliberal theories or theorists all share, so argues Bröckling, are three fundamental convictions. First, neoliberalism argues for market mobilisation. That is, the market is viewed as the most efficient and just mechanism for resource allocation; the market mechanism should thus be universalised by instituting it in various social sectors. Secondly, neoliberalism deviates from classical liberalism in that it views not exchangeability but competition as the essence and main virtue of capitalist markets. Thirdly and finally, neoliberals maintain that neither markets nor competition come about naturally, but must be actively instituted and sustained. Combining these three theses, we may say the political mission of neoliberalism consists in creating and managing the social conditions in which markets and competition are able to come about. In this way, the crux of Bröckling’s argument becomes clear: “If the thrust of neoliberal government is toward generalising competition, modelling society as a whole on the market, then it will ineluctably come to mould subjectivity on the figure of the entrepreneur” (Bröckling 2016, 60).

Bröckling’s observation on the constellation of forces that mould the entrepreneurial subject, then, implies a wider claim on the basic structure of contemporary, neoliberal capitalism. It makes clear that the neoliberal dream of market universalisation does not merely mean the wish to institute markets in all the various spheres of society, for example through the privatisation of the public sector. It also means neoliberalism wishes to universalise the market from the public sphere of work to the private sphere of leisure. For the subject is not just an entrepreneur when he/she is sitting at his/her desk at the office, he/she is an entrepreneur of his/her entire life, “Me Inc”. Seen in this way, universalising the market through the governing technique of subjectification becomes a particularly effective way of inserting ‘human capital’ into the economic system. This technique of subjectification is itself a major component of neoliberalism.

The product of this technique of subjectification, the entrepreneurial self, is an essential element of neoliberal governmentality; it belongs to the ‘social conditions’ which must be instituted in order for neoliberal capitalism to function effectively. Accordingly, Bröckling calls the idea of the entrepreneurial self a ‘real fiction’, the kind of story which supplies “systems with the agents they need in order to operate” (Bröckling 2016, 11). As such, Bröckling’s image of the entrepreneurial self tells us nothing about actually existing subjects, but, rather, more about the forces of subjectification as we find them in actually existing neoliberalism.

It might, in this respect, seem strange that a book entitled The Entrepreneurial Self does not primarily deal with a self at all, but rather with its genealogical production. Bröckling self-consciously refrains from claiming anything about the effectiveness of the power structures which govern the subject, i.e. from claiming that subjects in fact have become entrepreneurial selves. This means, first, that he does not claim that subjects in today’s world behave like entrepreneurial subjects and, second, that he does not attempt to say that subjects experience the lifeworld as governed by the call to act like an entrepreneur. One can laud Bröckling’s self-restraint here, but one may also wonder whether he does not make it too easy for himself by ignoring the question of to what extent the notion of an entrepreneurial self resonates with the intuitions of those who live and act in contemporary capitalism. Could he not at least have referred to the kind of studies which have attempted to make the sociological, rather than the genealogical, claim about neoliberal subjects, such as Richard Sennett’s The Corrosion of Character? Moreover, does the plausibility of Bröckling’s claims not rest on the fact that the force field of entrepreneurialism resonates with our actual experience? What makes Bröckling’s account intuitive is not just the presence of his theses in ‘high’ theory and ‘lowly’ management programmes, but also in the actual effects of this complex of prescriptions on the behaviour and experience of neoliberal subjects.

Having said that, let us look at what, according to Bröckling, constitutes an entrepreneurial subject more specifically. To this end, Bröckling distinguishes four functions of the entrepreneur as a macroeconomic category. These functions are respectively: the entrepreneur as speculator, innovator, risk-bearer and coordinator.

First, the notion of the entrepreneur as speculator is put forward in reference to economists Von Mises and Kirzner, who both stress that human beings are not just utility calculators, but also possess alertness to opportunities such as arbitrage, a price difference in the same commodities in different markets. The defining feature of the entrepreneur here, then, is her spontaneous alertness to such opportunities of speculation. Secondly, with the entrepreneur as innovator, Bröckling points to the works of Schumpeter, and his conception of the creative destroyer. Here the entrepreneur is a figure who exhibits leadership and establishes new combinations in production and distribution. As opposed to the rationalising and imitative manager, she is the instigator of novelty and difference in opposition to routine and staleness. Thirdly, the entrepreneur can be seen, as in the account of Frank H. Knight, as a risk-bearer. Knight here points to a fundamental uncertainty with respect to human action and knowledge. Rational action cannot be calculated with a straightforward utility function, but is stricken by a fundamental contingency. The entrepreneur, in opposition to the wage labourer and manager, bears this contingency in order to enjoy profit, and in this way she also assumes responsibility. Fourthly and finally, the entrepreneur fulfils the function of the coordinator. Her judgements and decisions regarding resource allocation and coordination attempt to be more efficient than, and therefore different from, business as usual, in which inefficiency is always the rule. In this way, the entrepreneur as coordinator is an agent of change.

Now, according to Bröckling, what unifies these separate, but not entirely unrelated, accounts of what the entrepreneurial function is, is that it is centred around such values as the new and the unknown rather than around the old and the known: “The theories we have analysed above all distinguish the entrepreneurial function from that of the calculating, instrumentalist, rationalist manager” (Bröckling 2016, 75). This proclaimed shift from the rationalist clerk to the innovative entrepreneur fits neatly with a commonplace description of present-day capitalist modernity as having moved from a conception of the capitalist subject as a Weberian-Marxian cog in the machine to an artistic, creative and autonomous post-’69 subject. It fits in with the proclaimed shift, in other words, from the old to the ‘new spirit of capitalism’ (Boltanski and Chiapello), or from solid to liquid modernity (Zygmunt Bauman), organised to disorganised modernity (Lash and Urry), or industrial to reflexive modernity (Ulrich Beck). For Bröckling, the terms of neoliberal governmentality are marked by this shift from rationalist clerk to the entrepreneurial self.

The Future of the New: An Interview with Boris Groys

Introduction

‘New!’ ‘Improved recipe!’ ‘Now better than ever!’ This much is clear: if you want to sell something, you have to emphasize its novelty. The driving force of history is innovation, constant progress and improvement. That is at least what we are made to believe; the dominant ideology of our times. This ideology was once most forcefully voiced and promoted by nineteenth-century artists and art theorists. Make it new! said Ezra Pound. Il faut etre absolument moderne, said Arthur Rimbaud. ‘And plunge to depths of Heaven or Hell, / To fathom the Unknown and find the new!’ said Charles Baudelaire. After God, morality and even beauty had ceased to function as credible criteria for evaluating the arts, all that remained were novelty and originality. The shock of the new, as Australian art critic Robert Hughes later called it, became the primary characteristic of modern art, the first as well as the final criterion for its valuation.

In the 1980s and 1990s, however, theorists of the postmodern argued that this final criterion now too failed us. In his essay ‘The Sublime and the Avant-garde’ (1984) Jean Francois Lyotard scorned ‘the cheap thrill, the profitable pathos, that accompanies an innovation’ (106), Fredric Jameson in his seminal essay ‘Postmodernism and Consumer Society’ (1983) argued that ‘the writers and artists of the present day will no longer be able to invent new styles and worlds’ (7), and American art critic Rosalind Krauss published a book titled The Originality of the Avant-garde and Other Modernist Myths (1986). In his essay ‘Comrades of Time’ (2009) Boris Groys writes:

The present as such was mostly seen in the context of modernity as something negative, as something that should be overcome in the name of the future […] Today, we are stuck in the present as it reproduces itself without leading to any future. […] One can say that we now live in a time of indecision, of delay—a boring time.

This boredom characterizes contemporary art, in Groys’ view. The contemporary artist for him is like Sisyphus, who in the same repetitive and senseless act has to keep rolling the boulder up the mountain. The modernist artist was facing the glorious horizon of the future, but the contemporary artist swims in a sea of contemplation and confusion. For Groys this is not necessarily a bad thing, but it does raise questions on the nature and function of ‘artistic innovation’ today.

These were questions that he already dealt with in his book Über das Neue (On the new), which was published 25 years ago in 1992, in the context of aforementioned debates on art and theory.[1] According to Groys, something peculiar was happening with regard to the new: on the one hand, and in line with the theorists mentioned above, no one ‘believed’ in the new any longer; but on the other hand, everyone still expected to see or hear something new, upon entering the museum, going to concerts or theatre plays, or when reading novels, poems, philosophical books etc. For Groys, this meant that we had to start looking for a new understanding of the new.

In order to do that, Groys first stripped the new from its – mostly modernist – connotations of concepts such as utopia, historical progress, creativity and authenticity. Referring back to Nietzsche, he defines innovation instead as the revaluation of values:

Innovation does not consist in the emergence of something previously hidden, but in the fact that the value of something always already seen and known is re-valued. The revaluation of values is the general form of innovation: here the true or the refined that is regarded as valuable is devalorized, while that which was formerly considered profane, alien, primitive, or vulgar, and therefore valueless, is valorized. (10)

The exemplary work of art, to which Groys would return again and again throughout his oeuvre, is Marcel Duchamp’s Fountain (1917). What Duchamp did, after all, was not to invent something that was not there before, but to place something from the domain of the profane in the domain of the sacred. In retrospect, argues Groys, this was what art and artists have always done. Duchamp, by stripping the act of artistic transformation down to almost nothing, shows us what innovation comes down to: cultural revaluation.

For Groys this meant that the answer to the question of innovation was to be found in a specific place: the collection or archive. To collect something, whether it concerns the library, the collection of immortal souls, or the museum of modern art, means to grant it importance, that is, to sanctify it. Hence, Über das Neue can be considered as the starting point of Groys’ reflections on the function and status of the museum in our contemporary society, which he later developed in books such as Logik der Sammlung (1997) and Topologie der Kunst (2003). As the subtitle of Logik der Sammlung makes clear – Am Ende des musealen Zeitalter, ‘at the end of the museum age’ – Groys was already well aware of the waning influence and importance of the traditional museum, in the face not only of societal developments such as the suspicion of a supposedly elitist culture and the increasing power of private collectors, but also of artistic movements, which in several waves of so called ‘institutional critique’ tried to break out of, or emancipate themselves from, the museum. Still, as Groys emphasizes again in the interview below, without the museum, there can be no innovation.

Groys distinguishes the new from modernist ‘myths’ of historical progress and utopia, but also from contemporary myths such as creativity and the ‘Other’. With regard to the latter, he has always been critical towards the idea of the art world having to be a ‘reflection’ of society. In Art Power (2008), for instance, he writes:

When art relinquishes its autonomous ability to artificially produce its own differences, it also loses the ability to subject society, as it is, to a radical critique. All that remains for art is to illustrate a critique that society has already leveled at or manufactured for itself. To demand that art be practiced in the name of existing social differences is actually to demand the affirmation of the existing structure of society in the guise of social critique (113).

However, this does not mean, for Groys, that art is apolitical. On the contrary, as he argues below, the revaluation of values which is the general form of innovation, i.e. to value something that was not valued before, or to devalue something that was valued, is the political act per se. Scenes from everyday life, the dream, rituals, household equipment, advertisement and popular culture – all these things were considered too base or banal for art, but were included in the cultural realm by innovative artists, in much the same way as voices that are not heard in the political realm strive to be heard, and as entities that were not previously represented in politics and law gained rights.[2]

Born in East Berlin in 1947, Groys began his academic career in Leningrad and Moscow, where he was also active in the unofficial art scene. In 1981 he moved to West Germany where he later received his PhD at the University of Münster. Today he is Global Distinguished Professor of Russian and Slavic Studies at New York University, and travels around the globe as a lecturer and curator at art institutes, biennials, conferences, etc. His experiences of both sides of the Iron Curtain proved to be crucial for his thinking, which is always thought-provoking, sometimes puzzling, and which occasionally leads to controversial or even questionable statements. He has a way of thinking through a certain statement up to its most extreme and seemingly bizarre consequences, such as in Gesamtkunstwerk Stalin (1988) in which he argues that Stalin completed the utopian project of Russian avant-garde artists like Malevich or Mayakovsky, and even understood it better than they themselves did; or in Das kommunistische Postskriptum (2006), where he argued that the Soviet Union was the realization of the linguistic turn in the political realm.

Another aspect of his work and style that makes him both a fascinating and provocative thinker is his apparent nihilism. In this interview as well as in any of his other writings, he resolutely refuses to be nostalgic or moralistic. He registers the differences between, and historical developments of, the modern and the postmodern, between the East and the West, or between the museum and the supermarket, but he nowhere speaks of decline. Rather than passing value-judgments, Groys seems to be more interested in analyzing what has actually changed, and how this change allows or forces us to reframe our concepts and practices.

On the occasion of the 25th anniversary of Über das Neue, as well as, as it happens, that of the 100th anniversary of Marcel Duchamp’s Fountain, Krisis asked Groys to reflect on the legacy of this book, on the contemporary meaning of notions such as creativity, originality and novelty, and on the future of the new.

I. On the New, 25 years ago

Thijs Lijster: Could you tell something about the time in which the book was written? What was the situation in the art world, and why did you think it was important to write a book on the category of the new back then?

Boris Groys: That was the time of postmodern discourses: everywhere everybody was speaking about the impossibility of the new. That was a core belief of the postmodern mind-frame. At the same time, it was quite clear to me – I was teaching at the university and I was also, as a curator, participating in artistic activities – the factual criteria of the new were still valid. For example, imagine someone who has to write a doctoral thesis, saying: I don’t say anything new, because we live in postmodern times and the new is impossible, so let me only repeat what was said before. It would not be possible for him to make his doctorate. So, to make the doctorate, he would have to prove that he said something new. It was the same in the case of selection of artworks at an exhibition, especially contemporary overviews of the state of the art world. Here again, the first question was still: is the art work a new phenomenon, did this artist do something new or not?

So, there was a kind of duplicity in culture that I experienced at that point: on a theoretical level, everybody said that the new was impossible, but in cultural practice this requirement of the new was still valid. The goal of the book Über das Neue was to try to reconstruct and to describe the hidden, implicit presuppositions of this requirement. So: what does it mean to require something new after the new became impossible? What is the context in which the new is still possible? My book was an attempt to reconstruct the theoretical, and in a certain way also pragmatic, presuppositions of the new, against the background of this cultural duplicity.

TL: In order to do that, you rid the concept of the new from all kinds of ideological connotations, like ‘utopia’ and ‘progress’. You start out by giving a series of negative definitions of the new: “The New is not just the Other”, “The New is not utopian”, “The New is not a product of human freedom”, etc. Could one say you try to ‘rescue’ the category of the new, by detaching it from all these other categories?

BG: I wouldn’t say I tried to rescue it, and I wouldn’t say I tried to negate all the other concepts. I merely responded to the situation I just described. I saw that all these connections, between the new and progress, utopia and so on, became obsolete, if we would take the postmodern discourse seriously. All the while, the new hadn’t become obsolete; it remained operative in our culture. So, it’s not like I tried to do something – to disengage the new from all these associations, it is what happened in culture. That was the situation. I was not the author of this situation; I just tried to phenomenologically describe it.

TL: The new was, as you said, separated from utopia and progress, and with that also from its temporal dimension. You write: “The new stands in opposition to the future as much as to the past” (2014, 41). Innovation, in your view, is what happens when an object is transferred from everyday life into cultural tradition. Still, is it possible to detach the new from its temporal dimension? After all, isn’t the new what happens after the old?

BG: Again, I didn’t detach it; it was detached de facto. So, I asked myself: What is the function of the new in this context? It became clear to me that the new, in the context of art, is related to what is already in our archives. Our culture is structured in the following way: we have the archives, and the world outside of the archives. The archives exist in the here and now, and the world outside of the archives also exists now, it is not the world of the future or the past; both worlds – that of the archives and the outside world – are contemporary to each other and to our own experience.

But what is their relation? My idea was that it is in the intersection between these two worlds that the new emerges. If I write a doctorate and I want to show that the doctorate is new I do not compare what I said to all possible opinions in the world I’m living in, because it can happen that some of these opinions actually are part of my world. I begin to compare this text, my own text, with the archives, with what is already accepted as valid in a certain discipline. So, I take some opinions or knowledge – my own opinions and those of my friends – from outside of the archives, compare them to what is already in the archives and precisely if some of these opinions are not in the archives I present them as new. The artist does the same. That is something already described very well by Baudelaire, in his famous essay on ‘The Painter of Modern Life’. Baudelaire speaks about an artist who looks at the classical ideal of beauty and at the same time at what happens around him, and then what he tries to do is to combine them. The same can be said about the avant-garde. The avant-garde never ever indicated any future. If we look at the avant-garde writings, their programs and manifestoes, they tell you all the same: we have the museums, filled with ancient Apollos and so on, and outside of the museums and around us we have tanks, trains, airplanes, explosions and killings, industrial machines, and mathematics and geometry. Some kind of new order; these things are not precisely the things of the future, they are already around.

TL: All they did was implement them into the cultural realm?

BG: Precisely. That’s it, and only that. The avant-garde never went an inch into the future. The avant-garde always only wanted to transport and transpose certain experiences that the people in their contemporary life had into the museum space, into the space of the cultural archives. And the power of the avant-garde was precisely its ability to cross this border and to bring the lived experience into the cultural space. It was not concerned with some idle projection of the future, or some senseless utopia, but with the lived experience of everyday life in an industrial civilisation. It is the same with Marcel Duchamp, Andy Warhol, and so on. Duchamp doesn’t invent anything. He takes a urinal and places it in the museum. Now imagine that you bring to the museum another urinal, and say: this is a different one, because it has a different form. No museum would take it, because they would say: it is irrelevant, because it is not new enough. What does that mean, not new enough? It means that it might be different in form, but does not engage in the difference between art and life, between the cultural and the profane realm, between the archives and everyday existence. So, I would say that the notion of the new, and the effect of the new, is something that has its place on the border of the cultural archive and contemporary life.

TL: If the new is detached from the aforementioned categories like utopia, progress and human freedom, doesn’t that also imply a depoliticization of the new? In Über das Neue, also in Logik der Sammlung, you point to the many failed liaisons between artistic and political avant-gardes. However, if the idea of innovation is detached from the idea of a better world, what is then still the value of the new? 

BG: First of all, I consider my own theory of the new as a total politicization of the new. The decision to take something from everyday life or everyday experience and to put it into the archive is an eminently political decision. In a certain way, it is the actual political decision. It’s what Kierkegaard said with regard to Jesus Christ: believing he was not just a normal man but the son of God is simply a decision. To ascribe value to something that up till then had no value, to put it in a valuable context, is the Urform of political decision-making. Actual politics functions according to the same pattern. For example: up to a certain point in history the workers had no value in the system of representation. It takes a political decision to change this value, after which they are represented.

In the Second Surrealist Manifesto, Breton asks: What is an authentic surrealist artwork? And he answers: to go into the crowd with a revolver and randomly shooting into it. So, you take this action, a terrorist deed, and put it into another context, the context of art. In the same way, Marinetti speaks of the metallization of the human body, the wonderful effect of exploding African villages, and so on. If you look at those examples, you see immediately that what I describe is eminently political. Utopias are not by nature political, they are literary fictions. Whether they have any political value has to be decided politically. In other words: utopias are not a source of politics, but an object of politics. I have to make the decision, and this decision cannot be delegated to any theory or any utopian vision. That means that the value of my political decision cannot be deduced from utopia itself.

TL: The politics of the new, then, is that in the same way as people that were not politically represented get a vote and get representation, something that was outside of the cultural realm gets inserted.

BG: Yes. And with regard to politics, not only people, but maybe even lions or plants. There has emerged a new ecological consciousness that believes that also certain animals or plants should be represented in our culture, which means they should be protected. The question what should be represented is the crucial question of our society, because our society knows only two modes of relating to things and people: to let them perish, or to protect them. That is the basic political decision. If you decide to include something into the system of representation, this means that you are interested in how this thing – object, human being, animal or whatever – will be translated into the future. The museum, the archive in general, is a futurist institution, because it keeps things for the future. Futurism was never about the future, innovation is not about the future, but it relates to the future in so far as it gives us a promise of protection and preservation.

TL: So what is new now will be included in the collection and preserved for the future.

BG: Yes, precisely. Being included, it will not be discarded. That is the promise on which our culture is based. This basis is so fundamental that it is often neglected. For example, Nietzsche said: my writings will only be understood after three hundred years. It meant that he firmly believed that mankind, without actually understanding his writings, would be reproducing them, putting them in libraries, distributing them, for three hundred years. If you want to speak about utopia, this is a true utopia. There is an almost automatic and unconscious reliance on the institutions of protection in our culture. People writing books, producing art works, have an instinctive trust in the possibility of their survival. This faith is precisely what gives the basic energy to the effort to make something new, so that it would be safeguarded, protected, translated into the future. And that is precisely what I was and still am interested in.

II. The new, then and now

TL: What, in your view, is the main difference between the situation in the art world 25 years ago and now?

BG: The main differences have to do with the emergence of the Internet, as an electronic archive. These differences manifest themselves in the two following ways. First, if you think of the traditional role of the writer, philosopher and artist, it was precisely to mediate between the archive and everyday life, that is, to provide artistic (or theoretical) expression and representation of everyday life. But the Internet gives to everybody the immediate possibility to present oneself on the global stage – everybody makes selfies, videos, writes blogs, and so on. We no longer have a mass culture of consumers – the situation that was described by Adorno – but a situation of mass cultural production, where everybody is an artist, everybody is a writer, and a philosopher. We no longer need mediators, so we no longer need writers, philosophers, or artists.

The second difference, however, is that the Internet still does not produce the stability, security and protection that the traditional archives had. We often think this is an institutional question, or a technological one, but in fact it is an economic one. Internet platforms are privately driven, so they have to make profit. And that means that on the Internet there is no place for the museum, or an archive in any form. I’m quite sceptical about whether this will change. Basically, today, if you want to have an archive on the Internet, it should be based on already existing archives. Only institutions like the MoMA and Tate can establish something like an Internet archive, partially also because they are able to pay for this. In the EU, if you want to establish an Internet archive, you get a guarantee of protection of maximum 30 years. So it will cost a lot of money, and there is still a lot of insecurity.

What does it mean if you take these two points together? It means that in the contemporary global framework, you have total representation, but from a future perspective, it is all garbage. What is interesting is that the Silicon Valley people know this very well; they all create secret museums, libraries, documentation centres, etc. but these are not traditional archives in the sense I describe in my book, since they are not publicly supported and accessible for the public. There have been many attempts to create electronic archives, but de facto none of these attempts were really successful, precisely because of the general structure of the Internet and its relations of property.

It is the classical Marxist situation of collective use and private property. That analysis, if there is any place to use it, very much applies here. Everybody uses these Internet platforms, but they belong to only a few companies. There is a tension between the interests of the users and the interests of the companies, but this tension is hidden and not thematized, because people believe that the Internet is a means of communication. If we would start to think the Internet as a means of archiving, then this tension would be obvious. It is possible, however, that people would give up the archive in general, that people will be only interested in communication and no longer in archiving. That would mean indeed that they would not be interested in the future, and then the role of the archives would be decreasing. Partially we already are in this situation: the museums are poor; they cannot compete with private collections. Private collections are based partially on the current situation in the art world, but being private they are based very much on the collector’s taste, which cannot be collectivized. These private collections do not of course constitute the framework for protection that I was describing. The same can be said about libraries and so on. We more and more experience them as too expensive, taking up too much space.

It seems to me that today we are in a period of transition. On the one hand, the structures I described in my book – in academia, in museums, in the art world – are still existing and function in the same way. Parallel to that we have Instagram, virtual reality, viral videos, and so on. I don’t say we have to make a choice; I only want to say that there is a factor of uncertainty and a lack of clarity about their relationship, and I think that is a factor that emerged only after the book was written.

TL: You say that people are no longer interested in the archival function, but at the same time there is a lot of anxiety about the preservation of tradition, in the shape of ‘cultural heritage’ and so forth. In Über das Neue you write: “[T]he new ceases to represent a danger and becomes a positive demand only after the identity of tradition has been preserved” (2014, 21). Might one say that the contemporary anxiety emerges from a lack of historical orientation? In other words: since we cannot make sense of the present, or determine our direction for the future, we do not know what is historically meaningful and meaningless. And what would this mean for the category of the new?

BG: Indeed, we can no longer rely on the tradition. And again, I think this is related to digital media: we are confronted with everything at the same time, and everyone globalized him or herself. At the same time, we’re not sure what the archive still means under this new condition. But as long as there are archives, it makes no difference for the category of the new. There would only be a difference if the archives would dissolve completely. If that happens, then we no longer have the new, but then we also no longer have philosophy, literature, and art. Probably we’ll still have politics, but I’m not sure about it. All these phenomena relate to the archives, so if the archives dissolve, then all the other things dissolve as well.

TL: Is that a real threat?

BG: Maybe it is a threat, maybe a relief. I think a lot of people would see it as liberation. It is difficult to say. I think it is a mixture between threat and liberation, in the same way that every utopia is also a dystopia. But I think the fact is that many people welcome this development; that the feeling of liberation prevails, the feeling of being liberated from the archive, but also from literature, art and philosophy.

In a sense it would be another step in the history of secularization. European culture has a complex relation to its religious heritage. You still have the names of the saints, ideals of sovereignty and creativity, and an institutional long-term memory, which all together show that it is really a secularized version of a feudal or religious order. In one of my early texts, written at the same time as Über das Neue, I wrote that I would not be surprised if after a new revolution curators would be hanged on lampposts in the same way the French aristocracy was, because they incorporate the same feudal order. It is possible that we go through a new wave of liberation, which started in the 1960s, found its medium in the Internet, and now rids itself of the final traces of the feudal order.

TL: And would this also mean the end of the new?

BG: Yes. The problem is that the new itself, in European culture, has of course its origin in the New Testament. So what is the new? The New Testament is new in relation to the Old Testament. If you don’t have the Old Testament, you can’t have a New Testament. That’s only logic. Now, if we have an anti-testamentarian movement, as we have now, almost already full-fledged, then it is all over. There is no old, no new, there’s no culture. And I tell you: people experience that as liberation. I see that a young generation is very happy about it. And I’m not against it.

TL: In your book, you discuss the issue of representation, and also the struggle of minorities or socially oppressed groups that want to be represented in the collection or archive. This seems to be a highly topical issue (not only with regard to the museum, but for instance also with regard to popular culture, e.g. Hollywood that is considered to be too masculine, too white, etc.). However, you are quite sceptical of the way this debate is usually framed. You write: “Even if an artist or theoretician utilizes things and signs of the social class from which she comes, she has always already detached herself from this class and acquired a capacity for observing it from without.” (2014, 169). But isn’t it also the question from which direction the innovation is supposed to come? In other words: whether it is from the perspective of the collection that something appears as new (as you argued in your book), or that something from the outside demands access to the collection? In the latter case, you might say that claims to just representation or, in Honneth’s terms, cultural recognition, are in fact highly important.

BG: They are relevant. But first of all: if there is a pressure from the outside, a struggle to enter the collection, this struggle is almost always successful. Why is that? It is always successful because, as I try to show, it corresponds to a certain kind of inner logic of the collection itself. It wants to expand. When the collections are confronted with something they overlooked they are eager to absorb it.

However, as I tried to discuss in Über das Neue, the question of minority representation involves two problems. In my view, this whole issue has an American background. When I went to America some years ago, it was an interesting discovery for me that I had to fill in ‘race’ in many forms. I suddenly belonged to the cultural majority, because I am a white male. There are 1.5 million Russians living only in New York City, many don’t speak English, but they are supposed to belong to the majority culture of the US. So first of all, the problem is: what counts as a minority and what is the majority? These categories are always problematic.

The second problem is that the individual artist, writer or philosopher never really represents his or her culture of origin. Could we say that Baudelaire is typical French, that Huysmans is, or who is typical German or Dutch? After all, these artists represent only themselves. The idea that they represent a bigger group is, I would say, a very American idea.

TL: But even if you say that the individual artist doesn’t represent a group, you still might say that the museum represents a certain western white male culture, rather than other cultures, which are present geographically speaking but aren’t represented in the museum’s collection.

BG: I agree with that. We have a complicated structure of protest and domestication. To become a famous French poet you first have to hate everything French, to break with the tradition. Like Rimbaud who said: I want to become black, I hate France; or Breton who said: when I see a French flag I vomit, and so on. If you are really and typical French, you will never get into a French museum, and you will never be a French poet of genius, because you will be average French. You will have to break all the rules, hate France, committing some crimes is always helpful – think of Genet – and only then you get the status of being a great French artist.

The problem with the contemporary struggles is that people want to get access to the collection, but without putting into question yourself and your own tradition. You are not obliged or expected to make this detour, not obliged to become other to yourself, which is, actually, the meaning of the word ‘other’. As French philosophy crossed the Atlantic it changed in many ways, but the crucial change was in the word ‘other’. In the French tradition, the ‘other’ is either God, or the subconscious, but in any case, it is something living in you that is not you, that can possess you, destroy you, take over. You are struggling against it, put it under control or otherwise it controls you. It is an old story, and eventually leads to Bataille, Foucault and Derrida, for whom the other is writing: it is not you who write, but something in you and through you. But then, after this French philosophy crossed the Atlantic Ocean, the ‘other’ become simply: the other guy. People think they are already the other, because they are the other guy. This secularization or banalization of otherness is actually what constitutes the major part of contemporary discourse.

I don’t say it’s a wrong development, because secularization is at the core of our modern consciousness. I just wanted to point out that, in relation to the concept of the new, something changed. My relation to my identity changed. Instead of trying to destroy my identity, becoming other to myself and in this way gain access to the cultural tradition (as was always the case), now I simply reassert my identity and raise a claim to be accepted to the cultural archives, without any kind of suffering or inner struggle.

TL: Today, even more than when you wrote the book, innovation seems to be applauded throughout society, especially with regard to economic production. Think of Richard Florida’s praise of the creative class and the creative city, everyone has to be creative, think outside the box, every product has to be innovative, etc. How do you regard this imperative of creativity in the sphere of economic production?

BG: I think creativity is nonsense, total nonsense. The notion of creativity is a Christian notion per se, it is a residue of religion. I think that, if you are not a Catholic, and all these people probably are, you cannot believe in creativity. Mankind cannot be creative. It’s the worst form of religious naivety. The only form of human productivity is combining, putting things together. The Internet was modelled after an elementary Turing machine, and that was actually a full description of what a human mind can do. After all it is just copy and paste. We cannot do anything ontologically new; that is the principle of human activity. So creativity is divine privilege.

TL: You argue in your book that it is impossible to distinguish authentic from inauthentic newness. But don’t you think that newness/novelty means something different, or is used in a different way, in different spheres? For instance, the new iPhone that one needs to have every couple of years; is it the same kind of newness as an innovation in the art world?

BG: A new iPhone is not an innovation. It is repetition. The structural condition of innovation is the archive. We have two models in our civilization: the supermarket, and the museum. What is the difference? One model, the museum, allows for innovation, because it keeps all the old productions, and so you can compare the old with the new. If I introduce a new product in the supermarket, it is simply part of the offer. You don’t see what is not offered. Assyrian Gods, for instance, are not offered in the supermarket. What is not produced here and now is removed from the supermarket, and so we can’t see it. And because you can’t see it, you can’t compare it, and because you can’t compare it, you are in the same situation as you were before. Maybe you can remember what was in the supermarket two months ago, if you have a good memory, but not for very much longer. So if you are not in the archive but in the real world, there is no real change, because every moment is like the other moment. As long as you don’t think teleologically – so if you don’t think there is an origin, and don’t believe there is an end – you cannot differentiate between one moment and another, since you cannot determine their distance from the beginning or the end. If you believe in the second coming of Christ, you can calculate the distance of a particular moment from the first and the second coming, but if there is no such promise, whatever it is, then it is like if you’re running on a treadmill: you are running, but you remain in the same place.

When I came to America, there was the Obama campaign, with the posters “Change”, and “Yes we can”. I always told my students: changing is the only thing we can. There is change today, and change tomorrow. The only real change would be a change from change to no change – that is utopia.

TL: But social institutions can change. Replacing the feudal order with a democratic system is an actual change, isn’t it?

BG: Yes, that was a historical change. But after that, and if there is no longer a hierarchy, then you don’t have any change. The problem of our social institutions today is rather that they change all the time. You can never find the same person in the same place. I don’t think democracy has anything to do with it. What happened is that ever since the industrial revolution, there is constant technological development, and we as humans tried to accommodate to changing situations. Every day, all our effort is concentrated on how to survive this day under different conditions. I cannot send e-mails because my mail program is obsolete; I can’t install a new program, because my computer is obsolete; I cannot buy a new one, because I don’t have Internet connection, etc. I spend day after day just trying to accommodate to these changes. Today we are witnessing the disappearance of the division of labour: you have to do everything yourself on the Internet, become your own doctor, taxi driver, and so on. What our civilization is about is basically the sheer material survival of mankind.

The protection of human beings is very closely related to the protection of artworks. Actually, the museum was installed at the same time and by the same people who thought of human rights. Human rights are actually the rights of the artwork: there is this body that has to be protected, and so you cannot use it, you cannot mistreat it, etc. All you can do is look at it, and speak about it. And that is precisely what is established in the museum: you look at art, you speak about it, but you cannot use it. Human rights are basically art rights.

Now it seems to me that human beings are more and more left to themselves. We feel like Mowgli, or Tarzan, so that we have to look for ourselves what is dangerous, how we can improve our chances, and so on. Children are raised this way, with a very cautious and frightened attitude. If I remember my own young years, I was absolutely not frightened, but today my own students are scared to death. They have the feeling that if they lose, they’ll simply perish; it is sheer fear for survival. They no longer believe in the social conditions for survival. It is an interesting period in human history. But there’s no place to think of innovation, only of survival.

III. Innovation and acceleration

TL: A more recent plea for societal innovation and progress has been accelerationism, as explained in Nick Srnicek and Alex Williams’ much-discussed #Accelerate Manifesto from 2013. They argue that capitalism has become a source of stasis rather than of innovation. Rather than working against the accelerating powers of capitalism – as in the different slow-movements, or romanticizing localism and authenticity – we should speed up even further, so as to let capitalism crash against its own limits and go beyond it. How do you consider this proposal, or how in general would you describe the relationship between acceleration and innovation?

BG: There is no acceleration, there is just more pressure. Moreover, you are not the subject of this movement. The problem of accelerationism is the belief that you can appropriate this movement and steer it. That is impossible. Even our friend Deleuze didn’t believe that. He believed we can enjoy acceleration, but he didn’t believe that we could control it, or appropriate it.

TL: In their recent book Inventing the Future. Postcapitalism and a World Without Work (2015), Srnicek and Williams further argue that left politics has abandoned the idea of progress and modernization, leaving them in the hands of neoliberalism, while retreating to a localized and romanticized ‘folk politics’, as they call it. In their view, the left should reclaim the future, and the category of the new is the instrument to do so. They write: ‘If the supplanting of capitalism is impossible from the standpoint of one or even many defensive stances, it is because any form of prospective politics must set out to construct the new.’ (75) How would you respond to this?

BG: I think that the moment we are experiencing now creates illusions of this type in the minds of young people. They believe that they are something like living start-ups. It’s a new neoliberal illusion. Our whole development will lead to stagnation. First of all, the globe itself is a symbol of stagnation: it circulates, while progress is linear. Today we speak not about universalism, but about globalization. But globalization is circulation and that means that we already reached the point of stagnation. The stagnation is not obvious for most people, because there is still a middle class, with its traditional institutions: the universities, the museums, etc. But as soon as these collapse, the middle class will also collapse. I sometimes tell my students that every day they spent at the university makes them poorer, because the people who have money, from Madonna to Bill Gates, never went to school. So, we will come to a very traditional situation of poor and rich, and this will produce the return of left ideas. Because, as long as you think that you can individually cross the bridge between poor and rich, as long as there is still a bridge to cross, you will always be neoliberal. You can think what you want, but you will try to do so. But if the gap is too wide, like in the 1920s and 1930s, like in Fritz Lang’s Metropolis, then the only answer will be left ideas.

TL: What will these left ideas produce, then? A new middle class?

BG: We will see, we don’t know that. I am like Marx: never predict what that revolution will produce. He was always against French utopianism. But I think it will produce a new Soviet Union. Not precisely in the same way, but to the extent that the Soviet Union was basically the administration of stagnation. In the contemporary competitive world, it was difficult to keep it. But if the whole world becomes stagnating, then the question of world revolution can come again, the question of international socialism can come again, the question of world administration and world state can come again, all the Hegelian/Marxist/Kojevian line will come again. Right now, it is suppressed by this running to nowhere. The feeling of that may be exciting, but it is a certain period of time, and it will not last very long.

TL: So, if I understand you correctly, you say that the left doesn’t need new ideas, because these ideas are already there.

BG: Yes. In many ways we are back in the nineteenth century, and that is the rhythm of the European culture: the seventeenth century was reactionary, the eighteenth century was progressive, the nineteenth reactionary, the twentieth century progressive, etc. If you look at the reaction of the nineteenth century to the French Revolution, first of all, everybody believed that the Republican democratic regime collapsed because they could not succeed structurally, and secondly everybody believed the revolutionaries were morally evil because they killed children and young women on the guillotine. Both this moralization and the disbelief in the capacity of survival were general throughout the nineteenth century, but at the end everybody was democratic. Now you know how history works, there’s nothing new: now the Soviet Union is totalitarian, terrible repression, women and children killed, and it was impossible, it could not survive. But in 70 or 80 years it will be completely reversed. So, we should simply relax and wait, for in time we will be disappointed by neoliberal illusions and utopias, look at the reality of life, which is miserable, and then look at the models, not of the better life, but how to organize miserable life.

TL: Like in the saying of Brecht, that communism isn’t the equal distribution of wealth, but of poverty.

BG: Of course. And it is as bad as any other social system, but it has at least one advantage, that I understood when I went to the West. You really didn’t have Angst, this prominent insecurity, and this sheer fear of not surviving the next day. On this very basic level people felt themselves totally secure and protected. And I believe this desire for stability, protection, and security will emerge again.

Today you see it on the right. Why is that? The West believes it has won the Cold War against socialism and communism. But who exactly are the winners? It is neoliberalism and religiously coloured nationalism. Now they are fighting each other. But they will try to find a compromise, because they have a common feature, and that is competition. Neoliberalism believes in the competition of everybody against everybody, and the other in the competition of one ethnic group against the other. Both hate universalism, and both hate the ideas of solidarity and cooperation. They honestly believe that what is best should be defined by competition, and if you don’t arrange a harsh competition you won’t know what is the best, or who is capable of winning. The problem is that, as I believe, man isn’t capable of anything at all. The problem of nationalism and neoliberalism, then, is still the illusion of humanism, that humans can be creative, competitive, determine their own lives, can be responsible for themselves, and so on. They believe there is this kind of potential in human beings to deal with and manage any burden, going through any difficulty and making it: the American Dream. But it’s all a huge lie, and the challenge is to see it as a huge lie that was only invented to terrorize people. To say to them: why are you poor, you have to make an effort, you have to struggle, you have to constantly improve and update yourself. Somehow, and at a certain point in time, we have to be relieved from this blackmail.

When I was a child and responsive to these things, I was always fascinated by these Russian posters, saying: let us reach the level of the current day. This presupposed that we are somehow always behind. Stalin, who was a good thinker and much more honest than everybody else, said: when we really understand Marxism and Leninism, we should accept that our situation is always a bit ahead of our ability to reflect on it. So, our thinking is behind our real situation. And that is precisely what connects capitalism and socialism, this belief in the powers that are faster than we can think.

IV. The future of the new

TL: Let’s return once more to the concept of the new in relation to the art world. In the Dutch book of essays on your work, Dirk van Bastelaere argues that the concept ‘entropy’ you use in Logik der Sammlung (according to which the collection constantly extends and absorbs that which it is not) should – in line with your own economic jargon – be replaced by the concept ‘inflation’, which is less neutral. Inflation would then mean that the increase in artistic innovations (and hence the culturalization of profane domains) implies at the same time a decrease in value of these innovations. (Bastelaere et al. 2013, 85). Do you agree with that diagnosis?

BG: If we follow our earlier line of thinking, that is if the whole system of selection and representation collapses, then the new will have no value at all. It only makes sense if you have the archives and institution – and the critique of institutions is part of it. Without the institutions, the critique of institutions obviously makes no sense. Art that leaves the museum [e.g. street art, land art, performance art, community art, TL] always has to return to the museum in the shape of documentation. So, whatever you do outside of the museum, also in contemporary art, has cultural value only if it is afterwards represented in the museum in the form of documentation.

TL: In an interview I did with Luc Boltanski (Celikates and Lijster 2015) he argued, following Isabelle Graw, that the economic valuation of art works can never persist without the aesthetic valuation by critics, curators, artists, etc. If the two merge this is also destructive for the economic valuation. Do you agree with this analysis, and should this reassure us that market forces could never take over the art world completely?

BG: I think that art becomes more and more like a luxury product, like china or perfume. Everyone can make art, but not everybody makes a living from art. But if you don’t make a living from art, it doesn’t mean that you’re not an artist. If you speak about professional art, you speak about making a living from art. Then it becomes simply a segment of the general market, and it’s the same as Armani design and so on. If you look at creative districts in China, you see design, cutlery stores, fashion, art galleries, all together. But then it has nothing to do with general society.

TL: Is that so different from seventeenth century Holland, when art was also a luxury product?

BG: The institution of the museum, as you know, was created after the French Revolution. The revolutionaries took the objects of use from the aristocracy and instead of destroying them, they disenfranchised them and exhibited them, but forbid their use. It was a decision in between iconoclasm and iconophilia. What Duchamp later did was a repetition of this gesture – it is the same gesture.

This museum is a public space. Privatization recreates the situation as it was before the French Revolution, but then we can no longer speak of public institutions and we lose historical consciousness. So the problem is not if Isabelle Graw or someone else finds some painting beautiful, according to a certain aesthetic theory. The question is: Is a certain artwork historically representative, so that it can be put in the museum? For a private collector, this question has no relevance, because it is his taste that matters, and not the archival importance. After writing Über das Neue, I was invited to Switzerland, where they organize schools for leading European collectors. I told them I considered these collections as installations and not as museums, because the installation is the assemblage of objects according to a certain taste. At the moment you privatize, you get involved in private passions and relationships that have nothing to do with an archive.

I tend to think that the model I proposed is probably a model for secularized culture that started with the French Revolution and ended with the end of communism. Now this system of culture in general collapses – it still survives of course, this process of collapsing takes very long, and maybe the archives survive in another way. The first libraries were private collections, the first art collections were in the pyramids, and they survived. So maybe they will survive in a certain way, in so far as they survive the current model.

Introduction

While super-hurricane climate and super-offensive politicians are tying up news headlines, the new issue of Krisis brings together philosophical perspectives on urgent political issues. Our first article explores the interrelation between philosophy and activism head-on, when Joost Leuven analyses the role of theory in contemporary animal rights advocacy. Against the backdrop of social research suggesting that animal rights advocates are often weary of taking clear philosophical positions, Leuven argues as to why the articulation of philosophical theory should be an intrinsic aspect of the practice of advocacy. With similar exigency, Michiel Bot’s work focuses on the case of Dutch politician Geert Wilders’s employment of ‘giving and taking offense’. Bot examines one of the architects of modern political rhetoric and demonstrates the enduring salience of Adorno and Marcuse for the 21st century. The article by Pieter Lemmens and Yuk Hui focusses on two philosophers that have recently waded into the discussion of the Anthropocene, Stiegler and Sloterdijk, and explores their Heideggerian inheritance. This exploration prompts serious questions as to whether Stiegler and Sloterdijk have convincing answers to the Anthropocene’s moral and political challenges.

In addition, Rob Ritzen interviews philosopher Chiara Bottici, author of A Philosophy of Political Myth and Imaginal Politics. As the imaginal’s power – be it fake-news, digital propaganda or conservative utopias – becomes more and more visible, Bottici’s work attempts to build a philosophical framework for investigating the role of images and narratives in politics.

As part of our review section, Sudeep Dasgupta considers Gloria Wekker’s book White Innocence against the backdrop of current politics of race, Matthijs Kouw presents the Dutch geophilosophical work Water by René ten Bos, and Temi Ogunye reviews Alejandra Mancilla’s cosmopolitan exploration of The Right of Necessity. Finally, Marc Tuters discusses Alberto Toscano and Jeff Kinkle’s Cartographies of the Absolute in relation to Fredric Jameson’s legacy.

Uncomfortable Ethnographies: The Politics of Race and the Untimeliness of Critique

Review of: Gloria Wekker (2016) White Innocence. Durham: Duke University Press, 240 pp.

In a recent article titled “The coercive character of our ‘normal’”, Sander van Walsum (2017) briefly refers to the controversy surrounding the Dutch politician and ex-VJ and media presenter, Sylvana Simons. Van Walsum tries to understand the sharp turnaround in the public profile of Simons, from popular media presenter to hated public voice against racism. To the extent that Simons remained simply a “coloured” face in media culture, she was popular. But hidden behind that popularity lay the problematic politics of tolerance which Wendy Brown’s (2006) book-length analysis has exposed. For Simons could be popular only to the extent that her race was a commodity and/or an irrelevant aspect of her identity, and not “an issue”. The moment she scathingly brought up the racist and colonial mentality in the Netherlands, the often revolting public attacks against her began. Van Walsum suggests Simons’ exposed the racist assumption that she existed precisely thanks to the public and so should conform to its expectations – that is, shut up about race, and racism, since the Netherlands was not racist. After all, how could she have been so popular if it had been so?

The Simons controversy exposes something particular, and peculiar, within Dutch society. On the one hand, the claim that Dutch society is extraordinarily liberal, open-minded, and yes, that word again, tolerant. On the other, the dramatic rise in racist and xenophobic political populism since the late 1990s. Gloria Wekker confronts this paradox, and its attendant historical precedents, in her politico-economic and cultural genealogy of contemporary Dutch society. As an activist and public intellectual, Wekker’s longstanding involvement in issues around gender, race and sexuality are crystallized in a clearly constructed and lucidly developed series of arguments which in book form confront this paradox head on. This paradox is addressed by Wekker by framing herself as an anthropologist with the goal of “making the familiar world strange” (ix). Wekker’s goal of making the commonplace consensus strange seems appropriate given the claims of incomprehension and denial by which accusations of racism are met.

In the Introduction, Wekker identifies the central object of her analysis, “the white Dutch sense of self”, an ethnographic analysis of which would reveal that “whiteness is not acknowledged as a racialized/ethnicized positioning at all” (2). In making this argument, Wekker connects to a longer intellectual study of whiteness, such as Richard Dyer’s White (1997), whose relative invisibility in studies of race and ethnicity kept whiteness as the norm rather than as a subject (and ethnicity) itself worthy of analysis. Specifically for the Dutch case, Wekker argues, whiteness is the effect of “an unacknowledged reservoir of knowledge and affects based on four hundred years of Dutch imperial rule” which structures “dominant meaning-making processes” including, one may presume, the vociferous denials of racism. She deploys Edward Said’s concept of the “cultural archive” (1993) as an analytical tool for understanding how the present Dutch climate around race relations is structured. The terms “imperial rule”, “cultural archive” and an ethnography of white Dutch selfhood are linked thus by Wekker: “a racial grammar, a deep structure of inequality in thought and affect based on race, was installed in nineteenth-century European imperial populations and … it is from this deep reservoir, the cultural archive that … a sense of self has been formed and fabricated” (2). And it is this self which she argues is marked by “white innocence”.

The recurrent appearance of the word “deep” should already suggest to the reader that Wekker’s analysis is based on a depth-hermeneutic that begins with and dives below the surface articulations of racial and ethnic discourse in the Netherlands. In revealing the present legacies of the hidden colonial archive, Wekker takes recourse to a primarily psychoanalytical language of “splitting” and “displacement” (4) to explain the processes by which the denial of European history manifests itself in the crises around racism today in Dutch society. This plumbing the depths of Dutch history and the cultural archive however, does not seek to find one singular cause for the prevalence of denial in the construction of white Dutch selfhood. Wekker immediately states that she attempts an “intersectional reading of the Dutch colonial archive, with special attention for the ways in which an imperial racial economy” is marked by “gendered, sexualized, and classed intersections” (2).

Her intersectional analyses, spread out across the subsequent five chapters, focuses primarily on the western part of the Dutch empire, that is, Suriname and the Antilles. Each of these chapters fleshes out what Wekker identifies as three paradoxes which structure the white Dutch sense of self:

  • a refusal to identify with migrants;
  • the innocent victim of German Occupation;
  • Dutch imperialism.

At first, a reader might find the stating of these elements confusing since they do not seem to name a paradox but perhaps historical “features” of Dutch selfhood. It is here, however, that the sometimes uncertain place of psychoanalysis is important to emphasize, since what Wekker is arguing is that in each of these elements, a process of denial is crucial. That is, (1) the historical reality of migration which structures all and not just non-white Dutch populations is denied; (2) the Dutch self-image as victim represses the memory of violence and collaboration in the Netherlands which marked the extermination of Jews under the Occupation; and (3) a denial of the crucial importance of Dutch imperialism in structuring forms of white superiority in the Dutch context.

These three denials, Wekker convincingly argues, enable a self-presentation of the white Dutch Self as “innocent”, the central concept through which Wekker develops her analyses in the chapters that follow. In other words, a process of denial helps the positing of a self-image of innocence – and innocence is of course a powerful mode of refusing accusations of racism. The paradoxes she identifies are fleshed out in three “innovations” in her methodology. Firstly, as already stated above, Wekker thinks of race, sexuality and gender together in an intersectional frame. Secondly, she links metropolitan and colonial history in her analyses; and lastly, she links the Eastern and Western spheres of Dutch imperialism. Each of these innovative perspectives are differentially evidenced in the five chapters which follow. The reader thus encounters different features of a complex theoretical and conceptual framework (three paradoxes and three perspectives) being deployed at different levels of intensity in each of the five controversies she constructs.

The first chapter analyzes “case studies of everyday racism” ranging from controversial statements on a Dutch TV talk show to literary analysis of Ellen Ombre’s Negerjood. Unlike the other chapters, which primarily though not exclusively fasten on a single object of analysis, this chapter captures in miniature, as it were, both the wide range of Wekker’s field of analyses as well as the conceptual resources she will deploy throughout the book. The importance of psychoanalysis is felt most strongly in this chapter with invocations of Fanon on the European unconscious, and processes of “internalization and splitting” (41). Further, the crucial link between racism, gender and sexuality are brought out through a reading of the submerged effects of the experience of slavery in the work of Toni Morrison (Beloved), the work of historian and sociologist Rudolf van Lier (Samenleving in een Grensgebied) and historians including Avtar Brah and Laura Ann Stoler.

The second chapter turns to important sites of knowledge-production blessed with the official sanction of being sciences, namely the University and governmental policy-making. The chapter swiftly shifts the focus from the sphere of popular culture (such as TV) to explore the enormous power that the nexus of racism and sexism exerts within government policy-making, the academy generally, and women/gender studies in particular. One of the most important insights Wekker offers in her analysis of policy-making is the shift from “commensurate participation in society” and “integration, while holding on to one’s own identity” (55, emphasis added) to an increasing focus on “shared values” (55) and the necessity of integrating migrants into “Dutch society”. In other words, a broader focus on “employment, education, housing and political participation” (55) toward a more egalitarian society has been increasingly replaced by firstly the identification of “problem” groups (Turks, Moroccans, Antilleans) and their integration into Dutch society. Wekker’s own involvement in different government policy-making organs provides for compelling evidence that “long-standing ideas about and practices with regard to race” (58) structure the aims of policy, the allocation of funds, and the involvement (or not) of relevant, non-white partners in the process of policy-making. Her analyses reveal that the category “woman” is considered white, that “allochtonous women” do not fall within the ambit of “women” while the specific differences between allochtonous women are ignored. This colour-blindness regarding gender is then convincingly shown precisely in the area of women/gender studies, where once again the category “woman” does not include women of colour. In this chapter, Wekker’s intersectional focus on class, sexuality, race and gender clearly exposes the compartmentalized functioning of intellectual labour within the University, and policy-making generally.

The third chapter “The Coded language of the Hottentot Nymphae and the Discursive Presence of Race, 1917” fastens on an interesting if little-known case in the history of psychoanalysis in which three Dutch women were treated by the psychoanalyst Dr. J.H.W. van Ophuijsen. Here, the complex processes of identification and displacement become evident in the paradox Wekker identifies in which, while the white, upper-class women, believing they possessed overly developed labia minora, identified with “the supposed morphology of black women’s genitalia”, their doctor, on the other hand, dismissed their claims and persisted in diagnosing them as suffering from “a masculinity complex”. What propelled the doctor’s denial of these women’s racial imaginings, and why was it necessary, Wekker asks, for colonial ideologies of black women’s bodies and sexualities to be read through the lens of masculinity? In exploring this paradox fed by denial (the doctor’s) and displacement (the three women), Wekker deploys the notion of the colonial archive, and the relation between the metropolis and the colony, to show how crucial sites of cultural dissemination, including advertisements, magazines and the World exhibitions, had provided a script through which these white women were exposed “to knowledge about black women and their bodies” (93). Further, Wekker shows how medical-scientific discourse furnished fantasies of the civilized male and the evolutionary higher-placed white race, thus relegating both women and people of colour to inferior positions in both scientific and popular discourse. Wekker convincingly shows how the black female body becomes the over-determined site through which an “explicit discourse on gender and sexuality…was informed by implicit assumptions about racial difference”(106).

It is in the chapter titled “Of Homo Nostalgia and (Post)Coloniality” that the strength of Wekker’s intersectional analysis comes most to the fore, as she moves between a genealogy of the women’s and gay rights movement, the contemporary defence of gay rights, and the disparaged figure of the un-integrated allochthon. The Dutch situation is particularly important here, since the alignment of Left and Right with specific political views gets undone in the wake of xenophobic gay rights and women’s rights discourses. While elsewhere, particularly the U.S., conservative social views issue from a combined homophobic and racist milieu, Wekker rightly argues that in the Dutch case seemingly feminist and gay rights’ discourses are closely aligned with malignant notions of cultural alterity and racial/ethnic/cultural inferiority. Hence the subtitle of the chapter ‘Or, Where did all the Critical White Gay Men go?’. Wekker rightly argues that women’s emancipation was understood in far more expansive terms including issues of education, employment, child care and sexual violence. The gay liberation movement, on the other hand, argues Wekker quoting existing research, was marked by “the depoliticized character of Dutch gay identity” (116) which was “anchored in domesticity and consumption” (Mepschen et al 2010, 971) and closely linked to normative notions of citizenship and exclusionary notions of nationalism.

Wekker fleshes out this normativity by exposing how a white European understanding of gay identity underwrote both the identification of sexuality of people from other cultures as well as the demand for integration through the rhetoric of exposure in “coming out” discourse and speaking in public. Noting the virtual absence of “white and black, migrant and refugee lesbians” from the current political landscape, as well as the class-blindness of sexual rights discourse, she argues that “the assumption that speaking about one’s sexuality is only natural and thus good for everyone” (121) remains unquestioned. This equation between sexual acts and sexual identity which undergirds sexual rights discourse is singularly white, middle-class, European. Yet, precisely by claiming the status of former victims of homophobia, a nostalgic discourse of defensiveness against minorities is deployed by Dutch gay men.

In addition to an unexamined normativity, Wekker deploys Said’s concept of the cultural archive to situate the ambivalent relationship of desire and disgust which structures much public discourse of white Dutch gay men. The ethnic other (in this case, young men of Moroccan and Turkish backgrounds) is both desired and vilified. Wekker refers to a controversial interview with the late Pim Fortuyn, an openly gay man whose political campaigns targeted primarily those in the Netherlands having an Islamic background. Fortuyn’s stated desire for young Moroccans was matched by a dismissive stance toward their seemingly backward attitude – that is, denial of their homosexuality. Wekker insists that the raced and classed discourse of the white right to avail itself of the bodies of women and men in colonial history emerges precisely in this dialectic of desire and disgust. Thinking through gender, race and sexuality allows Wekker to situate the nostalgic gay rights discourse against minorities within a comparative perspective (with the women’s rights movements) and through an identification of the persistence of colonial modes of thought on coloured bodies and their sexualities. Her analysis punctures a developmental discourse of sexual and gender rights from an intersectional perspective, fleshing out in greater detail an earlier critique by Judith Butler (2008) of the link between history, time and sexuality.

The last full chapter of the book explores the increasingly virulent reactions in Dutch society to the critique of the figure of Black Pete (Zwarte Piet), often identified as a Moorish servant to a white bishop, Sinterklaas. This cultural tradition accompanied by much festivity is celebrated annually on December 5. Zwarte Piet’s integral place within tradition, particularly one enjoyed primarily by children, Wekker convincingly argues, helps explain the impassioned responses any anti-racist critique of this figure precipitates. Here the claim of “innocence” is most clearly seen since the figure of the innocent child enjoying a well-established Dutch tradition functions as a mechanism whereby the claim of racism can be denied. Wekker situates a series of controversies, including the cancellation of an artistic intervention around Zwarte Piet by two artists invited by the Van Abbe Museum in 2008, to then analyze the defensive (and aggressive) responses elicited primarily on the internet to critiques of the figure of Zwarte Piet. Deploying Paul Gilroy’s notion of “postcolonial melancholia”, Wekker frames the discourse that claims Zwarte Piet is part of “our” (Dutch) tradition as a melancholic response of sadness where something valuable from colonial history is threatened by the presence of the unwanted outsiders within. Coupled with the continual references to children, and thus a discourse of innocence, the structure of denial and then displacement (foreigners do not understand “our” tradition) generates an aggressively defensive discourse of an innocent white Dutch identity.

Wekker’s argument that whiteness exempts itself from charges of racism through claims of innocence is innovatively built up by moving her analytical gaze across a very disparate range of objects – from TV talk shows, psychoanalytical case study, popular controversies around tradition, literary analysis, and institutional critique. As a method, taking this very varied set of objects as scenes for analysis, often punctuated by tellingly painful and pungent personal anecdotes, makes for refreshing reading since no one disciplinary paradigm with its own privileged object domain prevails. Structuring this wide-ranging series of analyses through the triple-paradox framework helps the reader to situate her attention even as analytical objects shift rapidly. The use of psychoanalytic language (denial, repression, splitting, internalization, displacement) is iconoclastic, since Wekker’s engagement with psychoanalysis is primarily through its generative power evidenced in the work of writers such as Fanon and Césaire, rather than through explicit invocation of Freud and/or Lacan as “masters” of the discourse.

Wekker’s book-length study of White Innocence is untimely. If timeliness means being appropriate, and exhibiting the norms of propriety, then White Innocence speaks to an interlocutor – the white Dutch self – who would find the book inappropriate, and confronting. And that is precisely the book’s aim. One could argue that being untimely, in this sense, is precisely what critique means. Wekker’s scholarly intervention in an increasingly fraught public debate around race exhibits precisely the right sort of untimeliness, that is, puncturing the complacent, consensual and self-deluding image of a small, liberal and innocent nation whose culture is far from racist.

White Innocence is untimely in another sense too. There might be a sense for some readers going through the book that “of course” would be the obvious response to an argument which claims that colonial history and deep structures of racism, misogyny and homophobia structure the white self – that is, a sense of “haven’t we heard this all before?” But this is precisely where the book is untimely in a productive and critical way. For in the Dutch context, as Wekker clearly shows, it is precisely a denial of colonial history, with its attendant intellectual, affective and discursive consequences, that marks the contemporary multicultural scene of politics. The book then is not repeating an argument in an all-too familiar context. Rather, it is inserting a critical analysis into a national context which has strenuously denied any implication in the dark history of colonialism and racism. These two forms of untimeliness make Wekker’s intervention particularly useful in a Dutch political climate unwilling to look critically at its own self-image, as well as for theorists of race beyond the Netherlands who seek to understand how racism manifests itself quite differently in different geo-political contexts.

Water

Recensie van: René ten Bos (2015) Water, een geofilosofische geschiedenis. Amsterdam: Uitgeverij Boom, 352 pp.

In Water wordt het gelijknamige element geanalyseerd vanuit het standpunt van de geofilosofie, waarin het denken en de wereld waarbinnen het denken zich voltrekt met elkaar verstrengeld zijn. Deleuze en Guattari, geofilosofische denkers pur sang, thematiseren het landschap waarbinnen het denken plaatsvindt en stellen dat het landschap meedenkt met het denken. Subject en object kunnen volgens de geofilosofie niet naast elkaar worden geplaatst en hebben een wederkerige relatie tot elkaar. Ten Bos schaart zich bij deze geofilosofische standpunten door te stellen dat water meedenkt met de filosofie: ‘We zouden het moeten aandurven dit denken in water onder te dompelen’ (16). Wat volgt is niet alleen een exposé over hoe het denken door toedoen van water vorm heeft gekregen, waarbij diep wordt gegraven in de geschiedenis van de filosofie, maar ook een pleidooi voor de relevantie van geofilosofisch denken. Als water voortdurend doorsijpelt in het denken, zoals Ten Bos betoogt, hoe kan dan de geschiedenis van de filosofie worden herschreven en welke rol is daarbij weggelegd voor een geofilosofische manier van denken?

De wortels van geofilosofisch denken zijn te vinden bij Thales – verguisd door Aristoteles en Plato, maar omarmd door Nietzsche omwille van Thales’ overtuiging dat de natuur uit zichzelf tot ons zou kunnen spreken (25). Thales stelt dat water het leidende principe, de zogenaamde archè, is van alle realiteit. Dit ‘waterige’ begin van de filosofie duidt op een meer ongewisse bodem van het denken, dat geen vaste grond aan de voeten krijgt. Het denken verdrinkt in de wereld die het overspoelt. De werkelijkheid is volgens Thales daarom het beste te begrijpen als een ‘eeuwigdurend worden’ (36). Na Thales hebben filosofen geprobeerd het vlietende karakter van water weg te denken, bijvoorbeeld door te stellen dat de mens alleen de werkelijkheid kan doorgronden als hij bereid is God als het eerste principe te erkennen (32). Het stromende karakter van de eeuwig wordende werkelijkheid bedreigt de zuiverheid en stabiliteit van de polis, aldus Plato. Door het mogelijke binnendringen van ‘verkeerde zeden en gebruiken van overzee’ is de polis volgens Plato gebaat bij een ‘groot redder en goddelijke wetgevers’ (52). Immers, een stad die zich openstelt voor de zee kan in moreel verval komen. Plato draagt de ‘manier van de logos’ aan als een methode die ‘het wezen of de essentie die alle veelvoudigheid moet verbinden’, zodat men door een wereld kon koersen die werd gezien als ‘onmiskenbaar divers en veelsoortig’ (66). De meervoudigheid van de wereld kan tot uitdrukking worden gebracht wanneer deze wordt ingeperkt. Volgens Ten Bos kan de democratie de meervoudigheid van de wereld blijvend benadrukken: ‘Het geruis van de democratie is een echo van het geruis van de zee’ (71). De democratie is in fundamentele zin anti-logos omdat zij kan leiden tot een voortdurend hernieuwd omarmen van de meervoudigheid van de wereld, waarmee zij steeds opnieuw de eenheid van de polis ter discussie stelt. Democratie kan volgens Ten Bos worden gezien als een voortdurend experiment.

Zoals opgemerkt heeft het denken over de natuur (en het water zelf) te maken gehad met een zekere afkeer van het denken van Thales, oftewel thalassofobie. Wie denkt dat Herakleitos’ bekende uitspraak panta rhei of ‘alles stroomt’ doelde op een diepe poëtische meditatie op de manier waarop fysieke processen verlopen komt bedrogen uit. Herakleitos reflecteert op de manier waarop water doorlopend zijn stemming beïnvloedt: ‘Wie bijvoorbeeld in een rivier stapt om haar te doorwaden, wordt zelf ook doorwaad’ (84). Water heeft voor Herakleitos ook een meer sinistere associatie met duisternis en slapen: in beide gevallen geeft men zich over aan een bepaalde situatie. Uiteindelijk leidt dit tot een ambivalent beeld van water, wat ons kan doden door verdrinking maar daarnaast ook dient als brandstof voor het leven en de ziel. In plaats van het denken onder te dompelen in water verkondigt Plato een aards of chtonisch perspectief waarbij de logos kan voorkomen dat het denken ten onder gaat in het onwezenlijke, veranderlijke en vloeiende water. Vanaf het begin van de jaartelling neemt de thalassofobie een meer extreme vorm aan wanneer gnostici de zee zien als ‘een materieel symbool voor de duisternis waarin het goddelijke verzonken ligt’ (108). Het christendom, de gnosis en het neoplatonisme verbinden een toenemende angst voor de kosmos met de overtuiging dat heil alleen kan worden gevonden door een speurtocht naar de eigen ziel, al dan niet met behulp van de troost die men kan vinden bij de medemens. Dante verkondigt in deze tijd een heel andere visie. Water en aarde, zo betoogt hij, vermengen zich op allerlei manieren en hebben daarom geen vastomlijnde contouren of grenzen (113). Dit staat haaks op de rigide onderverdeling van de elementen in het in die tijd dominante aristoteliaanse wereldbeeld. Hieruit rijst de vraag of water nu hoger ligt dan de aarde of juist lager dan de aarde. Dante kiest geen positie in dit debat en lijkt zich neer te leggen bij de ‘essentiële onverklaarbaarheid van de verhouding van water met de aarde’ (120). Water verschijnt aan het denken ‘als iets volstrekt ondoorgrondelijks’ (Ibid.). In plaats van het vinden van de ultieme oorzaak van de verschijnselen in de wereld, roept Dante op het denken opnieuw op de dieptes van het water af te stemmen door empirisch onderzoek.

Dit betekent echter niet dat het denken over water haar apotheose bereikt met het empirisch onderzoek dat heeft geleid tot de molecuulformule H2O, die slechts een deel van de betekenis van water kan duiden. Ten Bos meent dat er altijd ‘een residu aan onrust blijft hangen’ wanneer we water uitputtend proberen te beschrijven’ (123). Pogingen water van betekenis te voorzien vanuit een geofilosofisch perspectief dienen van dit bewustzijn doordrongen te zijn. Meer gepast is een vorm van ‘verlegenheid’ (124). Ten Bos meent dat water moet worden gezien als rizoom, een niet-hiërarchische en niet-doelmatige ‘wortel’. Daarbij beroept Ten Bos zich op het werk van wetenschappers die werkzaam zijn op het gebied van de hydrologie en chemie. Deze wetenschappers hameren zelf voortdurend op het grillige en onvoorspelbare gedrag van water.

Water verhoudt zich slecht tot eigendom en vormt de inzet van conflicten tussen natiestaten. Vanaf de zestiende eeuw leidde de overtuiging dat de paus de enige en absolute autoriteit in de wereld was tot hevige oorlogen. Hugo de Groot ontwikkelt in deze tijd een volkenrecht dat stelt dat ieder volk de zeeën zou mogen bevaren en handel zou mogen drijven met andere volken (167). De Groot zag dit idee als een heilige wet of natuurwet die op geen enkele manier door politieke machten terzijde mocht worden geschoven. Bovendien zag hij de zee als ongrijpbaar, onbegrensbaar en onuitputtelijk, wat het onmogelijk maakt de zee als eigendom te zien. Op vergelijkbare wijze stelt filosoof Carl Schmitt dat aanspraken op eigendom en soevereiniteit alleen gelden op het land. Schmitt hekelt de nadruk op het land in de politiek omdat water en zee volgens hem de oergrond van het leven zijn. Vanaf het moment dat de Engelsen kiezen voor een maritiem bestaan ontstaat volgens Schmitt een ommekeer van het ruimtebeeld, waarbinnen de wereld niet louter vanuit het land maar juist vanuit de zee werd gezien. In het liberaal-kapitalisme kan de zee worden gezien als een ‘gladde’ ruimte zonder lijnen, inkervingen en punten. In deze ruimte kan men alleen overleven door te navigeren met behulp van geprojecteerde lijnen en meridianen. Hoewel het kapitalisme de ‘gladheid’ van de zee met lijnen wenst te doortrekken, zou het nooit zonder die gladheid kunnen functioneren (185). Daar waar het kapitalisme tracht de ruimte te construeren waarbinnen ‘vrije’ handel kan plaatsvinden, vindt men zowel een ‘proliferatie van regels en technieken’ als ‘een toenemende wanorde’ (Ibid.).

Aan de hand van Peter Sloterdijks werk bestrijdt Ten Bos Schmitts rigide scheiding tussen land en zee. Sloterdijk hamert op de amfibische kwaliteiten van mensen. Door te duiken staat het ik niet langer tegenover de wereld in een ‘confronterende’ zijnswijze, maar lost het ik op in een ‘mediale’ zijnswijze in wat Sloterdijk een ‘sfeer’ noemt (197). Voor Sloterdijk staat duiken gelijk aan verbinding, deelname en enthousiasme. Een ander element dat refereert naar water in Sloterdijks denken is de notie van eiland, dat wordt gezien als een ‘utero-technisch’ project waarmee ‘de wereld op afstand wordt gehouden en mensen erin slagen dicht bij elkaar te zijn’ (203). Hoewel de mens aan overbrugging doet, zijn afzonderen en isoleren ook typisch menselijke eigenschappen. Sloterdijk stelt diegenen die aan overbrugging doen ten voorbeeld. Juist de mensen die vaste grond en zekerheid onder de voeten willen krijgen, zijn verliezers in deze tijd van globalisering. Deze mogelijkheid tot verbinding kan uitnodigen tot een romantisch beeld van de zee. Michel Serres wijst echter op het feit dat de zee ons gehele sensorium overhoopgooit: op zee weet je niet of je iets hoort of ziet en soms kun je je op je gemak voelen en dan weer volledig van slag raken. De zee is zowel intiem als vijandig. De grote witte walvis, het lijdend voorwerp van de toorn van kapitein Achab in Herman Melvilles Moby Dick, kan worden gezien als symbool van het kapitalisme dat zich aandiende in de tijd van Melville (237). Marx, eveneens getuige van het opkomende kapitalisme, duidde de nieuwe productieverhoudingen van zijn tijd in termen van stroming en circulatie, waarbij geld als smeermiddel optreedt. Wat betreft de rol van geld schrijft Marx dat ‘geld enerzijds een soort beknopt overzicht van alle dingen levert, maar anderzijds die dingen ook afwezig maakt omdat men er alleen nog maar de ruilwaarde van ziet’ (240). Ten Bos betoogt dat ‘de karakterloosheid en betekenisloosheid van de zee lijken op die van wit en die van geld. Alleen in een wereld waarin niets vaststaat, kunnen karakterloosheid en betekenisloosheid ongeremd gedijen’ (241). Kapitalisme gedijt daarom goed in een maritieme ruimte, wat in het geval van Melville wordt gerepresenteerd door de witte walvis.

De zee kan worden gezien als ‘mineraalrijk land dat vraagt om rationeel beheer en duurzame ontwikkeling’ (253). Dehistorisering en depolitisering van de zee, volgens Ten Bos inherent aan het kapitalisme, moeten worden bestreden omdat daardoor het begrip van de relatie tussen mens en zee ons ontglipt. Inzichten uit de ‘exacte’ wetenschappen en de menswetenschappen kunnen helpen de relatie tussen mens en zee te duiden, waardoor de samenleving tot het inzicht kan komen dat ecologische crises niet met eenvoudige chirurgische ingrepen te genezen zijn. Het verkondigen van sombere boodschappen is echter niet lucratief voor de wetenschap, omdat dit niet aanlokkelijk is voor het bedrijfsleven, die de noodzakelijke financiering voor onderzoek levert. Een ‘blauwgroene’ vorm van kapitalisme lijkt het huidige denken over de zee te beheersen: ‘Blauw is de gedachte dat de zee nog steeds een sky-high belofte inhoudt … groen is de gedachte dat diezelfde zee nog steeds een onuitputtelijke en vruchtbare levensbron is’ (265). Tegenwoordig moet de waarde als levensbron worden gezien als ‘onuitputtelijke geldbron’, waaruit een ‘kapitalistisch delirium’ spreekt: Áan de ene kant wil de ondernemer de bestaande wereld ontstijgen en aan de andere kant wil hij de controle erop niet verliezen’ (Ibid.). De ecologische destructie die deze houding tot gevolg heeft, kan de zee transformeren in de primordiale zeeën van honderden miljoenen jaren geleden, waar alleen eencelligen overleefden. Hoewel Ten Bos hier duidelijk zinspeelt op politiek-normatieve aspecten van de filosofie, wordt het niet geheel duidelijk hoe filosofen zich aan de hand van geofilosofische principes kunnen mengen in ecologische vraagstukken. Het denken mag zich weliswaar vol overtuiging in de diepte van het water storten, maar hoe kunnen filosofen ervoor zorgen dat beleidsvormingsprocessen een vergelijkbare koers gaan varen?

Na de beschrijvingen van de verhouding tussen de poëzie en de wetenschap, het overweldigende karakter van water dat het denken heen en weer slaat tussen uniformiteit en multipliciteit en de invloed van kapitalistische productieverhoudingen op het denken en water komt Ten Bos in het laatste hoofdstuk van Water tot een besluit met een meer methodologisch-conceptueel karakter. Hoe kunnen we ‘het vloeibare’ (285) begrijpen wanneer ons verstand, zo meent bijvoorbeeld Kant, eigenlijk helemaal niet daartoe is uitgerust? De (zuivere) rede trekt de mens op het droge, vanwaar de wereld kan worden gekend en gewaardeerd. Michel Serres roept op juist af te dalen in de diepte. Daarbij is weliswaar een rol voor de rede weggelegd, maar volgens Serres hoeven we ons niet te beperken tot ‘punten, lijnen en vlakken’ (287). Er is een vloeiende strategie nodig die wetenschap en ethiek met elkaar verbindt. Volgens Serres kan de notie van het clinamen van Lucretius een eerste aanzet geven tot een meer fluïde wetenschap. Het clinamen, een immanente vorm van verandering in de natuur, verduidelijkt dat objecten voortdurend kunnen worden beïnvloed door zaken die buiten hen plaatsvinden (294). Serres duidt het universum als een ‘meervoudigheid van stromen’ (295), waarbij er geen essentieel verschil tussen lokaal en globaal bestaat: ‘Omdat het hele universum constant meedeint met alle kleine en grote gebeurtenissen, vervalt het hele verschil tussen beide’ (Ibid.). Mens en wereld deinen mee met de wereld. Een nautische ethiek openbaart zich: ‘Leer accepteren dat instabiliteit de wet is. Omarm complexiteit. Begrijp dat ethiek identiek is met de natuurkunde’ (297). In plaats van de wereld in een onwrikbare orde te plaatsen, laveert de wijze wetenschapper tussen ‘evenwicht en afwijking’ en streeft daarbij naar ‘meedeinen, meeveren, meegaan’ (298). Het verlangen van de rationaliteit naar eenheid is illusoir omdat deze slechts van buiten aan de wereld kan worden opgedrongen.

De meervoudigheid van de wereld is goed te zien in water. In het meervoudige ‘hangt alles met alles samen en zoekt alles verbinding met alles’ (300). Uiteindelijk is de wereld als water: ongrijpbaar, onbegrijpbaar, hooguit zintuiglijk waarneembaar. Het geofilosofische project van Ten Bos lijkt voornamelijk gericht te zijn op de mate waarin de overweldigende en onpeilbare mysterieuze diepte van water wordt geaffirmeerd. Water laat overtuigend zien dat de geschiedenis van het denken een worsteling behelst tussen affirmatie en een thalassofobisch indammen van water. Ten Bos haalt Sloterdijk aan om de affirmatieve levenshouding die tegenover water kan worden ingenomen te verduidelijken: ‘Wie duikt zegt ja en zoekt de verbinding, de deelname, het enthousiasme. Wie opduikt om adem te halen, zoekt de scheiding, de kritiek, misschien zelfs de distantie. Mensen zitten, als we Sloterdijk mogen geloven, altijd vast in deze ambivalentie’ (201). Het affirmeren van de disruptieve kracht van het water kan voortdurend op de klippen lopen en is kwetsbaar. Daarmee rijst de vraag hoe de affirmatieve kracht van waterig denken kan doordringen in de zaken die Ten Bos problematiseert, zoals ecologische kwetsbaarheden en de wetenschap. De lezer die verwacht concrete richtlijnen voor interventionistisch waterig denken aan te treffen, zal teleurgesteld worden. In de hydrologie en hydrodynamica is inderdaad, zoals ook Ten Bos betoogt, een sterke mate van erkenning van de grilligheid van water te vinden. Water laat zich volgens hydrologen niet zonder meer ‘vangen’ in een model en elke kwantitatieve beschrijving van water moet aan een zekere scepsis worden onderworpen. Daarbij moet wel worden opgemerkt dat deze erkenning beperkt kan blijven tot diegenen die water op wetenschappelijke wijze bestuderen. Beleidsmakers die harde beslissingen moeten nemen over de veiligheid van waterkeringen zullen minder snel geneigd zijn het vlietende karakter van water te omarmen. De vraag blijft niet alleen in hoeverre en hoe ruimte kan worden vrijgevochten voor het denken zodat het zich kan onderdompelen in het water, maar ook welke krachten een dergelijke onderdompeling belemmeren. Ten Bos levert een krachtig en erudiet pleidooi voor een instrumentarium dat gevestigde manieren van denken ter discussie kan stellen. Het komt er nu op aan dit instrumentarium los te laten op de wereld.